The stuff you wished entrepreneurs really talked about. Drybar founder Alli Webb joins forces with her executive coach (and boyfriend) Adrian Koehler to pull back the curtain on the entrepreneurial life—the good, the bad, and the messy. Together, they tackle the conversations people in leadership rarely have in public, interviewing other entrepreneurs and founders along the way to find out what it takes to overcome the obstacles that make most people quit. This is a study on perseverance. So ...
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The Business of Craft Podcast is a lively show where our host Leanne Pressly interviews business leaders and entrepreneurs of fiber arts, fabric, sewing and other creative companies so you can learn to craft a better business.
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How Are You Thinking About? With Igor explores how people think about the things they think about. It's like You Made it Weird meets Tim Ferriss.
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OUTTA THE HEAD, INTO THE HEART. A conscious lifestyle podcast tailored for dudes. Casual, off-the-cuff conversations all about waking up, slowing down, connecting and bringing awareness to the unconscious patterns in our lives. To become a better partner. A better father. A better boss. A better man.Hosted by Mitch Lagadin. Thanks for slowing down with us. New episodes dropping every Sunday. WEBSITE: www.slowdownman.comINSTAGRAM - @slowdown.man
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Business of Craft Email Marketing and AI Efficiencies with Nicole Moore
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Today our guest is Nicole Moore, of Sew Much Moore and Creative Day Job. It wasn't until Nicole left her full-time corporate job in 2013 that she delved into "serious sewing." From craft shows to Etsy, boutique shops, and Amazon Handmade, and a viral YouTube channel, Nicole's first business Sew Much Moore, flourished. While growing Sew Much Moore N…
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Business of Craft Karley Cunningham on Differentiating Your Brand
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Karley Cunningham has been diving into the worlds of business development, branding, and design for over two decades. As the Creative Strategist & Growth Accelerator at her company, Big, Bold Brand, Karley brings her big thinking and innovative problem-solving to the table. She’s also a sought-after speaker and mentor, sharing her wisdom with natio…
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Business of Craft Buying and Selling a Business with Richard Parker
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Today our guest is Richard Parker, the President of Diomo Corporation, who has dedicated his career to advising and mentoring people who want to buy or sell a business. He has purchased and sold 13 of his own companies and understands firsthand the emotional journey that buyers and sellers experience. This is a very relevant topic in the craft indu…
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Business of Craft Pam Slim on Tiny Marketing Actions
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Today our guest is Pamela Slim, celebrated author and small business expert who has dedicated decades to shaping and enhancing the entrepreneurial ecosystem. She is a co-founder of the KEH community lab in Mesa, Arizona, alongside her husband, Darryl. This innovative hub serves as a grassroots, community-based think tank dedicated to accelerating s…
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Business of Craft Competitive Research and Data Analysis with John Li
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Today we have John Li, the startup and co- founder of PickFu.com who believes in the transformative power of consumer insights to drive business success. Recognizing that better insights lead to better decisions, John advocates for frequent and in-depth market research. With experience spanning from tech giants like Microsoft to bootstrapped startu…
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Business of Craft Adrian Koehler on Fearless Leadership
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Today, our guest is Adrian Koehler, and we're jumping into leadership and how to use emotions in leadership to lead fearlessly. Adrian works with coaching leadership engagement and is senior partner at the executive coaching powerhouse, Take New Ground. They’ve worked with companies such as Lululemon, Jeni's Splendid Ice Cream (which we LOVE at Sti…
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Business of Craft Cathy McKillip on Inventory Management
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Today's guest is Cathy McKillip, CEO and president of RETAIL PROFIT MAKERS, a consulting business designed to help independent retail companies maximize profits through better inventory management. Cathy has over 30 years of business and retail experience and sold her retail business after growing sales to a tenfold multiple in 10 years.…
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Business of Craft Mark Myers on Tax Strategies
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Today, we have a very special guest joining us, who refers to himself as a tax savings architect. Mark Myers is the CEO of Peak Profit Solutions, and a former Marine Corps Sergeant. Mark has over 20 years of successful business operation, ownership, and consulting experience under his belt. He has helped thousands of individuals increase their prof…
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Business of Craft Wendy Batten on Coaching Creative Retailers and Entrepreneurs
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Today I’m excited to welcome our guest, Wendy Batten, also known as the Retailer’s Mentor. She is a coach, consultant and host of the podcast, “Creative Shop Talk” She also runs a membership group called the Retailer’s inner Circle. Wendy comes to us as a champion for small shop owners and creative business owners in particular. She knows firsthand…
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Business of Craft Meagan Rodgers SEO and Search
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Meagan Rodgers is an Account Manager at the agency with mad skills in the area of writing for SEO. She is a lifelong writer and former educator with a PhD in English. Like all of us at Stitchcraft Marketing, she’s a maker including embroidery, crochet, sewing, and knitting. She also publishes a writes for her website, craftculturestyle.com, where s…
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Business of Craft Carly Brush on Live Selling
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Today my guest is Carly Brush, she is the General Manager of Arts and Handmade at Whatnot, a new live selling platform. Carly is an expert in live selling and she's here to share her insights on how it's changing the game for both retailers and customers. She's got a wealth of experience and knowledge in live selling, and she's going to dive into h…
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Business of Craft Insights in Influencer Marketing with Anneliese Johnson
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Today's guest is Anneliese Johnson. Anneliese is on-half of the mother-daughter design duo behind Eye Candy Quilts, which focuses on quilt pattern and fabric design. Anneliese also has experience working in local brick -and -mortar quilt shops, and most importantly, she's also an account manager over here at Stitchcraft Marketing. She is an expert …
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Business of Craft Being Creative and Business Savvy with Jeffrey Madoff
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Today's guest is Jeffrey Madoff, an accomplished director, writer, and educator who has spent over four decades working in the creative industry. He is the founder of Madoff Productions a video production company based in New York City. He is also an adjunct professor at Parsons School for design where he teaches a course on his book, Creative Care…
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Business of Craft Craft Retailer Research Results with Anneliese Johnson
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Welcome to Business of Craft, a show designed to help entrepreneurs with fabric or fiber businesses become more successful. Our guests share best practices and teach effective marketing skills, that help crafty business owners learn to grow and scale. Let's start crafting a better business together! Today we welcome you to our kickoff for season si…
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Business of Craft AI + ChatGPT with Lori Highby
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Today my guest is Lori Highby. Lori Highby is an accomplished entrepreneur and a marketing expert with over 20 years of experience in the industry. As the founder and CEO of Keystone Click, a digital marketing agency based in Milwaukee, Wisconsin, Lori has been helping businesses of all sizes to improve their online presence and grow their brands s…
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Business of Craft Creativity and Wonder with Jennifer Keltner
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My guest today Jennifer Keltner has been a maker of things from a very early age. Her first truly independent crafting involved melting crayons in an Easy-Bake Oven. She’s passionate about all things fabric, quilting, embroidering, and sewing—always trying to squeeze a little “making” into every day. As President and Chief Visionary Officer for Mar…
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Business of Craft Creating Community through Podcasting with Meg Goodman
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Our guest today, Meg Goodman, is an award-winning podcast host and producer, and the founder and CEO of Flint Rock LLC an audio production company. Early in her career, she entered the world of advertising agencies managing notable Fortune 100 accounts. After 25+ years in advertising, including a stint running an agency, she returned to her native …
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Business of Craft: Be a Disruptive Retailer with DeAnna McIntosh
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DeAnna McIntosh is a business strategist and retail consultant at Retailing Evolved specializing in helping retailers drive sales and increase conversions in their business. In 2020 she founded Diversify Retail Inc to bring more attention to the issue of diversity in retailing. She joins our podcast today to give our craft retail listeners some spe…
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Business of Craft: Good Math, Smart Business with Michelle Walker
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My guest today is my colleague Michelle Walker. She’s a Financial Strategist and an Account Manager here at Stitchcraft Marketing who began her artistic endeavor at a young age with painting and sewing. She’s a small business owner of Weaverwalker, an Eco-conscious macrame-focused DIY kit & supplies business on a mission to deliver the meditative e…
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Business of Craft Product Development with Nicole Schneider
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My guest today Nichole Schneider is the founder and CEO of Coley International, a product development company for the craft industry. Nichole specializes in helping craft companies bring a product from concept to retail ready. She has over 20 years of buying, sourcing and product development and is an avid sewist and knitter.…
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Business of Craft POS Analytics with Morgan Huff and Jim Huff
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My guests today are Morgan Huff and Jim Huff, Co-Founders at Impact Analytics Group. We're discussing data analytics and software that is compatible with most point of sale (POS) systems, such as POSIM, Shopify, and even LikeSew, to provide additional information that can guide your marketing efforts.…
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Mark Hyland is the CEO of Handi Quilter and former CEO of Premier Needle Arts. Mark has been involved within the craft and hobby industry for more than 18 years, manufacturing, producing and marketing of leading world wide consumer enthusiast brands found within Crochet, Knitting, Sewing, Quilting, and Longarm Quilting categories. Mark currently se…
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71. Going from Leaders*** to Leadership - feat. Adrian Koehler
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Our guest today has coached leaders for brands like Nike & Lululemon. He’s all about turning limiting fears into self-confidence. He’s a leadership engagement expert and founder of the executive coaching firm, Take New Ground. He coaches passionate and frustrated founders in new ways to get what they want in their professional and personal lives. H…
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70. Chasing Fulfillment & Learning to Slow Down - feat. Cole Rodgers
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58:39
Our guest today is the Founder of School of Man (an organization that builds real men through raw and real vulnerability), author of the book, School of Man and host of the Podcast “The Alpha Talk”... Mr. Cole Rodgers. He’s someone who has experienced it all, coming from the brink of divorce, battling substance abuse, losing his way. But somewhere …
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69. What "Resilience" Really Means & How We Build It - feat. Alex Pett
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Today, we've got the amazing Alex Pett on the show... A renowned "Resilience Coach" who helps people to live adventurously and wholeheartedly, building open, enthusiastic, calm and confident people. We get into why traditional definitions (i.e. pushing emotion aside to persevere through pain & hardship,) of resilience no longer totally ring true. H…
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68. High Stakes Leadership & Living on the "X" - feat. Stephen Drum
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Today we've got a combat-tested retired Navy SEAL Master Chief with 27 years of experience leading and developing high-performance teams on the show - Mr. Stephen Drum. He is now an in-demand speaker and consultant, who helps individuals and organizations develop leadership and performance strategies, so they can plan, prepare, and execute at the h…
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My guest today is Lyric Kinard, founder of the Academy for Virtual Teaching. Lyric is a fiber artist, quilter and author of the book, Art + Quilt: design principles and creativity exercises. In 2011, she won the award for International Association of Professional Quilters Teacher of the Year. She has written extensively for Quilting Arts Magazine, …
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Business of Craft Anastasia Williams
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My guest today is Anastasia Williams, founder of M1R Marketing. She specializes in creative direction, consulting and coaching for the fiber world, and hosts the podcast “Fiber Radio”. She joins us today as a marketing expert to talk about a grab bag of four often misunderstood topics: funnels, understanding your ideal customer, finding your why an…
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My guest today is the founder of Knit the Rainbow, Austin Rivers. In addition to being a Diversity, Equity, and iInclusion professional and activist, he is also a professional actor –having toured the USA as well as 20 countries worldwide. He holds a BA in Politics as well as a Masters of Public Administration. Lastly, Austin currently serves as th…
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Business of Craft Cecilia Nelson-Hurt
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My guest Cecilia Nelson-Hurt is currently the chief diversity officer at Heidrick & Struggles, an executive talent and leadership advisory firm. Prior to that position, Cecilia worked at L’oreal USA and JPMorgan Chase in prominent VP roles, further refining her expertise in the area of diversity, equity and inclusion. In our industry, she goes by t…
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67. From Surviving to Thriving in Relationship - feat. Bryan Reeves
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From being in the airforce, to a watch company executive, to spiritual music band manager to transformational events producer to (now) a thriving life and relationship coach and author of the best-selling book (and one of my all-time favorite books) “Choose Her Everyday Or Leave Her”, host of the “Men, This Way” podcast… Our guest today is Mr. Brya…
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Business of Craft Elizabeth Townsend Gard
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Today's guest is Elizabeth Townsend Gard, Endowed Professor of Law at Tulane University. She is the co-author of the a two-volume casebook, “IP: Doctrine and Application in Two Volumes” and she is also the host of the podcast Just Wanna Quilt, a research podcast focused on quilting, entrepreneurship and copyright. Elizabeth is also the director of …
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66. Getting to the Top of Your Game (& Staying There) - feat. Alan Stein Jr.
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Alan Stein, Jr. is a keynote speaker and author who spent 15+ years as a performance coach, working with the highest-performing basketball players on the planet (Kevin Durant, Stephen Curry, and Kobe Bryant). He now teaches audiences how to utilize the same strategies in business that elite athletes use to perform at a world-class level. Alan is th…
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Business of Craft Rebecca Inkrote
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Rebecca Inkrote, goes by the name Bex Marie, owns the company Bex Marie Design. Since 2010 she’s been building websites for creative professionals. Bex is going to chat with us today about new challenges in website design. This is an encore show with Bex as we had her on BOC back in January 2020 with our wantrepreneurs series where we learned all a…
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David Jenyns is the founder of Systemology and SystemHub software. He is the author of the book SYSTEMology: Create time, reduce errors and scale your profits with proven business systems which has over 350 reviews on Amazon scoring 4.6 stars. He also hosts the podcast Business Process Simplified. He’s a frequent keynote speaker and has a Tedx talk…
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65. Embracing the Struggle & Leaving the Comfort Zone - feat. Adam Hill
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Today we’ve got a dude who is fit. Incredibly fit. But he wasn’t always that way. At age 33, with a physique described as “sasquatch with a dad bod”, battling with alcoholism and an anxiety disorder, he made a goal to qualify for the Ironman World Championship in Hawaii. And (spoiler alert) he did just that. We've got Triathlete, Speaker, Author & …
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Business of Craft Business Development 101
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58:30
Our guest today is Erik Jensen, Chief Strategy Officer at Predictive ROI. Erik developed the podcasting strategy that helped bolster the agency to over $2M, which was featured in the book Profitable Podcasting. Erik is also a co-author of the book, Sell With Authority.
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Business of Craft Virtual Event Planning
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Since 2006, my guest Benjamin Levisay has been the CEO & Director of Marketing and Sales for XRX also known as the Knitter’s Universe. Founded over 35 years ago by his uncle and father, XRX is the publisher of the now retired Knitter’s magazine as well as books and Stitches events. m2yvcc7f
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Business of Craft Season 3 Episode 4 Supply Chains and Labor Issues
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Chad Hendricks is the founder and president of Brand Outcomes, an agency focused on helping businesses recruit and retain truck drivers. He also hosts the podcast “Recruit and Retain: Trucking Edition” on the same topic.
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Business of Craft Season 3 Episode 3 E-Commerce
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Michael Bird is the co-founder and CEO of Spindustry, a digital marketing agency based in Des Moines IA. Spindustry is a leader in producing e-commerce solutions, web applications, and digital marketing programs for their clients. In Episode 3 Leanne and Michael discuss bringing on an e-commerce component to your business and some of the challenges…
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Business of Craft Season 3 Episode 2 Planning a Trade Show
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Our guests today are Abby Glassenberg and Darrin Stern. Abby co-founded Craft Industry Alliance and now serves as its president. She’s also a sewing pattern designer, teacher, and journalist. Darrin Stern is the Business Development Director at Koelnmesse, Inc. Darrin and Abby have partnered together to bring Koelnmesse’s successful European indust…
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Business of Craft Season 3 Episode 1 The 80:20 Rule
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Have you been thinking about how your fiber or fabric business can continue to adapt and thrive? Well, you’re listening to the right show because that’s our theme for Business of Craft season three…Resiliency! Today Leanne Pressly is chatting with Laura Cameron, Director of Operations at Stitchcraft Marketing. The two cover lots of topics and tips …
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Business of Craft Season 3 Coming Soon!
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A quick preview of what's coming up in Season 2 of Business of Craft, launching March 1, 2022.
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64. Integrity, Authenticity & Radical Self-Expression - feat. Barry Magliarditi
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Barry Magliarditi is an entrepreneur, bestselling author, speaker, philanthropist, and spiritual guide. Through his global coaching enterprise, The Game Changers, Barry has mentored thousands of business owners to scale to seven figures and beyond while creating a life of balance, freedom, and fulfillment. His podcasts, The Comeback Game and The Tr…
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63. Average is the Enemy - feat. Former NFL'er Shawn Harper
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If you're in need of a little boost of motivation... You're gonna want to listen to this one, He's a former 7 year NFL Player, he was featured on the MTV show "Made" and now travels the world training teams, building leadership and transforming corporate environments. We not only get into his NFL career and his appearance on MTV's Made, but dig int…
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62. Living a Rich Life feat. Scott Danner
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Happy New Year!!! Author of the book "Freedom Street", financial advisor and CEO Scott Danner shares lessons learned and insights gained from nearly two decades of managing assets, purchasing financial practices, and creating succession plans to ensure a future that is both prosperous and rewarding. This one is all about living a "rich life". Which…
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Final Episode! What’s Alli doing next? with Dan Tocchini and Mark Edwards from Take New Ground.
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With heavy and full hearts Alli and Adrian are doing their final sign off at Raising the Bar. The heart of this conversation has always been from the beginning to meet and serve founders and share insights from building a company from the ground up. Alli and Adrian share what’s happening next on their journey to serve leaders. Take New Ground, a so…
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61. Thrive Through Adversity, Man - feat. Elijah Stacy
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Our guest today has a fricken amazing story and an inspiring mission. We've got Elijah Stacy, author of the book “A Small If”, and Founder of the nonprofit Destroy Duchenne, which he started at age 15 to advance gene editing and gene therapy to save his life, his brothers life and thousands of others around the world from DMD (Duchenne Muscular Dys…
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Squeeze: your next franchise opportunity with CEO Brittany Driscoll
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Brittany Driscoll moved from an impressive career in marketing world class brands to being the CEO of Squeeze, the only place you’ll want to get a massage in the future. We know Brittany well and she’s the real deal when it comes to creating Culture, Brand, Employee and Customer experience. This episode is both one to hear about an opportunity for …
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