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EP337 The Rise of Premium Blackberries with John Johnston, Director of Business Development - Premium Products for Naturipe Farms
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In this conversation, Lori Taylor and John Johnston discuss the rising popularity of blackberries, particularly the premium offerings from Naturipe.
They explore the commitment to quality and flavor in berry production, the innovative breeding processes that enhance fruit quality, and the consumer trends driving demand for sweeter, more flavorful berries.
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