How To Charge $2000 For Online Personal Training

The Fitness Entrepreneur Podcast

Pricing is one of the most important yet challenging decisions for online personal trainers. With some undercutting rates and others charging premium fees, it’s easy to feel uncertain about where your services should fall. Drawing on over a decade of experience helping coaches thrive, I break down three critical factors to consider when setting your prices.

The first, and perhaps most essential, is belief—confidence in your ability to deliver real results. If you’ve genuinely transformed lives, you deserve to charge accordingly. For those just starting out, it’s all about gaining experience and building a strong foundation of success stories before finalising your pricing strategy.

If you're ready to stop second-guessing yourself and charge what you're truly worth, it’s time to refine your approach and elevate your fitness business.