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Tech Sales Series: How to Sell Outcomes that Matter with Michael Ferguson
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Indhold leveret af Harriet Mellor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Harriet Mellor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
"Be excited about the tech but that's not what they're buying, they're buying the outcome"
Join me as part of our Tech Sales Series with the Director of Security Transformation part of the Strategy and Go To Market Team.
This punchy episode dives into:
Empathy to connect to your prospects deeper.
"So what?" (moving away from features and into benefits WIIFM)
Ask more questions (how else will you know what they need)
Follow up every time!
Don't sell if you can't solve their problem!
How to improve your selling techniques
PLUS: Selling techniques and strategies
Looking to accelerate your team's performance; find out how we're impacting revenue by 300% growth, driving pipeline opportunities over $1.4m in less than 6 weeks and giving organisations 40 hours back for sales onboarding and development.
Book a call HERE
Connect with me, Harriet Mellor, HERE on LinkedIn
And reach out to our guest Michael Ferguson from Netskope Networks HERE
Happy Selling!
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