Balancing AI and Agile: How Scrum Teams Can Thrive with AI Integration

Scrum.org Community Podcast

#Tech #Scrum.org #Scrum #Agile #Scrum Master #Product Owner #Scrum Guide

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

for ca. et år siden 37:34

MP3•Episode hjem

In this episode of the Scrum.org Community Podcast, Jay Rahman and Darrell Fernandes join host Dave West to explore the integration of AI—specifically, Large Language Models (LLMs)—within Scrum Teams. Jay cautions against focusing solely on AI technology without factoring in the human element, underscoring the ongoing need for critical roles like Product Owners and Scrum Masters. Darrell highlights AI's potential to disrupt and accelerate but stresses the need for a structured approach that aligns with Agile values. Together, they discuss AI's impact on team dynamics, product ownership, and the holistic approach required—mission, management, and mechanics—to drive successful AI adoption.

188 episoder

Scrum.org Community Podcast

Balancing AI and Agile: How Scrum Teams Can Thrive with AI Integration

Scrum.org Community Podcast

28 subscribers

published for ca. et år siden

Del

MP3•Episode hjem

188 episoder

#Tech #Scrum.org #Scrum #Agile #Scrum Master #Product Owner #Scrum Guide

Alle episoder

Scrum.org Community Podcast

1
Agile Product Operating Model (APOM) and SAFe - Do They Relate? 40:45

for 2 dage siden40:45

40:45

In this episode of the Scrum.org Community Podcast, host Dave West and Yuval Yeret , Professional Scrum Trainer and SAFe Fellow explore how the Agile Product Operating Model (APOM) can enhance the Scaled Agile Framework (SAFe). They discuss the shift from a rigid "feature factory" approach to a dynamic "lab" environment that fosters experimentation and value discovery. Yuval highlights the need to evolve SAFe to better support product-oriented organizations, highlighting practical steps like the Portfolio Agility Trail Map . Tune in to learn how SAFe and APOM can work together and other considerations.…

Scrum.org Community Podcast

1
Beyond Agile Transformations: Embracing the Agile Product Operating Model 37:37

for 9 dage siden37:37

37:37

In this episode of the Scrum.org Community Podcast, Dave West and PST Andy Brandt explore the state of Agile transformations and the shift toward the Agile Product Operating Model (APOM) as featured in their recently written whitepaper. While Agile has been widely adopted, challenges like misalignment between business strategy and technical execution persist. Andy shares how focusing on products instead of work and starting small with one team can drive meaningful change. They discuss the role of AI in enhancing productivity , the importance of organizational alignment , and how executive commitment can lead to spectacular results . Tune in to learn how to move beyond Agile transformations and embrace a product-first mindset ! Referenced whitepaper: Moving Beyond Agile Transformations: Leveraging the Agile Product Operating Model…

Scrum.org Community Podcast

1
Agile in the Middle East - Trends, Innovation and More with PST Jay Rahman 36:30

for 16 dage siden36:30

36:30

In this episode of the Scrum.org Community Podcast , Dave West is joined by Professional Scrum Trainer Jay Rahman to explore the evolving landscape of agility in the Middle East. They discuss how rapid digital transformation is driving the need for agility, not just in startups but also in established enterprises. Jay highlights the critical role of leadership in fostering an agile mindset, the importance of strong product thinking, and how organizations can balance speed with adaptability. Tune in to learn why agility is more than just a framework—it’s a strategic necessity for long-term success.…

Scrum.org Community Podcast

1
Shifting to a Product-Based Operating Model with APOM - The Accenture Way 33:15

for 23 dage siden33:15

33:15

In this episode of the Scrum.org Community Podcast, Dave West chats with Accenture’s Professional Scrum Trainer Dimitris Dimitrelos about how companies and organizations introduce the Agile Product Operating Model (APOM). They explore the shift from project-based to product-based approaches, how APOM integrates business and product development, and the challenges of aligning legacy structures with new ways of working. Dimitris highlights the need for strong C-level sponsorship and cross-functional transformation teams to drive success. Tune in to learn how organizations are navigating this transformation to achieve true business agility.…

Scrum.org Community Podcast

1
Ask a Professional Scrum Trainer - Agile Leadership with Mary Iqbal 58:29

for 4 weeks siden58:29

58:29

In this Ask a PST session, Professional Scrum Trainer Mary Iqbal answers questions around the principles of Agile Leadership, offering actionable insights for fostering collaboration, enabling self-managing teams, and driving organizational success in a fast-paced, complex world.

Scrum.org Community Podcast

1
Q & A on Product Portfolio Management Part 2: Evolving Portfolio Management for Product Success 53:07

for 5 weeks siden53:07

53:07

In part two of this portfolio management Q&A, Dave West, Yuval Yeret, and Darrell Fernandes tackle the complexities of funding products vs. teams, especially in nonprofits. They explore shifting from work-based to product-based funding, managing technical debt vs. product roadmap progress, and aligning business and technology goals. The discussion highlights the role of initiative owners, evidence-based management, and finance partnerships in driving effective portfolio decisions. They also explore the concept of working cross-product. Tune in for insights on creating a more sustainable and impact-driven portfolio strategy.…

Scrum.org Community Podcast

1
Q & A About Product Portfolio Management - Part 1 44:42

for 7 weeks siden44:42

44:42

In this episode of the Scrum.org Community Podcast, Dave is joined by Yuval Yeret and Darrell Fernandes to answer key questions on Agile product portfolio management from a recent webinar. They explore how to visualize work, reduce work in progress, and prioritize investments using cost of delay. The conversation highlights the importance of quarterly business reviews, aligning initiatives with strategic goals, and leveraging Kanban and Evidence-Based Management. Tune in for practical insights on managing Agile portfolios effectively—and stay tuned for Part 2! Here is the resource Yuval mentioned containing the Product Portfolio Agility Trail Map.…

Scrum.org Community Podcast

1
Ask a PST - Product Backlog Management with Stas Pavlov and Simon Flossmann 1:00:56

for 9 weeks siden1:00:56

1:00:56

In this Ask a Professional Scrum Trainer episode, Patricia Kong moderates a discussion with Simon Flossmann and Stas Pavlov tackling listener questions on the challenges of Product Backlog Management. They explore techniques for prioritization, balancing technical debt, and improving transparency with stakeholders. From leveraging the Kano model and Magic estimation to using tools like Miro and Monte Carlo simulations for forecasting, they provide actionable insights to help teams refine their backlog effectively. Tune in for expert advice on optimizing backlog management for better product outcomes!…

Scrum.org Community Podcast

1
Finding the Right Scrum Masters: The Journey of Sanofi’s Accelerator to a Product-Oriented Culture 41:19

for 10 weeks siden41:19

41:19

In this Scrum.org Community Podcast episode, our host Dave West speaks with Bilal Alawiye, Agile Coach Lead at Sanofi’s Accelerator, and Stephen Sykes, co-founder of Scrum Match. Bilal shares how Sanofi’s Accelerator transformed its approach to Scrum Mastery. The discussion highlights challenges like mechanical Scrum and the evolving role of Scrum Masters in fostering a product-focused culture, making their contributions transparent, and addressing business complexities. They explore how Sanofi’s Accelerator partnered with Scrum Match to enhance Scrum Master recruitment, emphasizing the importance of domain knowledge, product orientation, and value delivery. View written case study…

Scrum.org Community Podcast

1
Solving for Value: A Journey of Ambition and Stupidity - An Interview with PSTs Ryan Brook and Sander Dur 32:22

for 11 weeks siden32:22

32:22

In this episode of the Scrum.org Community Podcast, Dave West sits down with Sander Dur and Ryan Brook, authors of Solving for Value: A Journey of Ambition and Stupidity . This unique "bar book" combines a fictional story with actionable insights and real-world advice on Scrum and agility. The authors discuss the importance of prioritizing value over process, self-management, and transparency while highlighting common anti-patterns like mindless Scrum adoption, flawed scaling efforts, and rigid roadmaps. They also share their collaborative, iterative writing process and how humor plays a crucial role in connecting with readers. Tune in for an engaging conversation that blends empathy, humor, and practical guidance for tackling Scrum challenges.…

Scrum.org Community Podcast

1
Scrum Master Real Talk: Omar Ahmed on Resilience, Empowering Change and Agile Leadership 26:39

for 12 weeks siden26:39

26:39

In this episode of the Scrum.org Community Podcast, Omar Ahmed, a Scrum Master from the UK, shares his inspiring journey from a mechanical engineering background to becoming a Scrum Master. Starting in a defense company with a waterfall-driven culture, Omar recounts how a pivotal encounter during a continuous improvement course introduced him to Scrum. Omar dives into the challenges of transitioning to agile practices, emphasizing the critical roles of team empowerment, psychological safety, and staying true to personal values. He reflects on balancing career aspirations with serving his team and offers valuable advice for new Scrum Masters, including the importance of resilience, networking, and leading organizational change. Omar also discusses his current role in a defense and aerospace organization undergoing a top-down agile transformation, showcasing the impact of strong leadership support. Tune in for insights, lessons, and encouragement for navigating the rewarding path of a Scrum Master.…

Scrum.org Community Podcast

1
Scrum Master Real Talk: Jim Sparks on Overcoming Resistance, Networking, Learning and Continuous Growth 24:57

for 15 weeks siden24:57

24:57

In this episode of Scrum Master Real Talk , host Dave West chats with Jim Sparks, a Scrum Master from Dayton, Ohio, about his accidental journey into agility. Jim shares how he discovered a passion for servant leadership, the evolution of his role toward delivery accountability, and how he tackles challenges like leading without authority and overcoming resistance to Scrum—especially in government and cybersecurity contexts. Jim’s advice for Scrum Masters is simple yet profound: never stop learning, build strong networks, and approach the accountability with humility and fun. Tune in to hear Jim’s inspiring story, actionable tips, and insights on balancing servant leadership with delivery focus.…

Scrum.org Community Podcast

1
What is a Product? - Q & A with Dave West 40:56

for 16 weeks siden40:56

40:56

Patricia Kong is back to flip the script and interview Dave about Product Definition, answering remaining questions from his webinar on the topic a few weeks ago. Dave covers: Challenges in Moving to a Product Organization Impact of Digital Products and Organizational Complexity Transitioning to a Product Model Core vs. Context in Product Portfolio Role of AI in Product Development Tune in for great insights!…

Scrum.org Community Podcast

1
Scrum Master Real Talk: Balancing Learning, Delivery, and Team Dynamics with Andreas Wittler 23:10

for 17 weeks siden23:10

23:10

In this episode of the Scrum.org Community Podcast, Andreas Whitla, a Scrum Master from Germany, shares his inspiring journey from transforming an economically troubled hospital with Agile principles to working with diverse organizations across the globe. Andreas reflects on key lessons for Scrum Masters, including: Balancing learning with delivery to foster team growth. Navigating cultural differences and managing conflicts effectively. Leveraging tools from unexpected fields, like couples therapy, to enhance team dynamics. He also offers actionable advice for new Scrum Masters, emphasizing the importance of self-knowledge, recognizing team strengths, and creating a personal backlog for continuous improvement. Tune in for an engaging conversation on the creative and impactful aspects of Scrum Mastery!…

Scrum.org Community Podcast

1
German Edition - Ask Professional Scrum Trainer - PST Gregor Stuhldreier Answers Listener questions about Scrum 1:01:09

for 18 weeks siden1:01:09

1:01:09

In der Scrum.org „Ask A Professional Scrum Trainer“-Serie bietet sich die Möglichkeit, unmittelbar in einer Live-Session mit einem Professional Scrum Trainer (PST) in Kontakt zu treten. Dort bekommst du die drängendsten Fragen zu deinen Herausforderungen und Situationen, mit denen dein Scrum Team konfrontiert ist, beantwortet. Solltest du also dringende Fragen zu Scrum haben, dann ist diese Session für dich! Triff PST Gregor Stuhldreier zu einer deutschen Ausgabe von “Ask a PST”.…

Scrum.org Community Podcast

1
NEW Scrum Master Real Talk Series! Yannick van der Wende Talks Building Teams, Psychological Safety and More! 34:36

for 19 weeks siden34:36

34:36

In this episode - we kick off a new series - Scrum Master Real Talk , where Dave interviews Scrum Masters in the field sharing what they really do! In this episode Yannick van der Wende, a Scrum Master from the Netherlands working at Team Rockstars IT, shares his journey from a Microsoft.NET developer to a Scrum Master, highlighting his experiences at various organizations. He discusses the challenges of transitioning to a Scrum Master role, including managing dependencies in data teams at Ascent Energy and fostering psychological safety. Yannick emphasizes the importance of understanding team dynamics, leveraging ADHD for quick problem-solving, and creating a neurodiverse environment. He advises new Scrum Masters to build psychological safety, understand team goals, and maintain transparency. Yannick also stressed the need for Scrum Masters to adapt to evolving team needs and leverage diverse perspectives for innovative solutions.…

Scrum.org Community Podcast

for 29 weeks siden30:33