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Special Episode: PPTI Interview with Michelle Wolf of New Wave Foods
Manage episode 375761857 series 3464832
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In this April-May 2023 edition of Protein Production Technology International, we're focusing on alternative seafoods. We're speaking with Michelle Wolf, CEO of New Wave Foods, a New York-based company producing plant-based shrimp. With the growing demand for plant-based proteins and vegetarian and vegan meat alternatives, many consumers are seeking new ways to enjoy their old favorites, like shrimp. Michelle, who previously worked for L'Oreal, transitioned into the food tech space due to her desire to have a more significant impact on food sustainability. She founded New Wave Foods to address the issues in our seafood supply chains, particularly with shrimp, which is one of the most consumed seafoods and has a significant greenhouse gas impact. The company's plant-based shrimp product is now being distributed in restaurants across the country. Michelle discusses the challenges in developing the product, the importance of finding the right co-manufacturing partner, and the company's focus on food service. She also shares her excitement about the future of seaweed in the food industry and her vision for the evolution of the plant-based industry.
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