The Changing Story Of Charity Comms With Kirsten Walkom PR For Humans With Mike Sergeant podcast

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The changing story of charity comms with Kirsten Walkom

6y ago 39:22

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Indhold leveret af Mike Sergeant. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Sergeant eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Global charities and NGOs haven't escaped reputational scrutiny in recent years. As global communications director for Save the Children International, Kirsten Walkom is steering a new approach to storytelling and communications.
The sector remains heavily reliant on powerful case studies and a sense of 'doing good'. But new levels of transparency and scrutiny mean that organisations like Save the Children have to be more agile and sophisticated in their public engagement.
This episode is a must-listen for anyone thinking of going into charity comms, or anyone who wants to understand the fascinating challenge of steering the reputation of a major international charity.
Issues heavy - but light in texture: listen to Mike and Kirsten in conversation!

… continue reading

33 episoder

#Business News #Business #Marketing #Mike Sergeant #Communication #Media #Sergeant #Public Speaking #CEO #Coaching #Banking #Investor Relations

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The changing story of charity comms with Kirsten Walkom

PR for Humans with Mike Sergeant

published 6y ago

Del

MP3•Episode hjem

Indhold leveret af Mike Sergeant. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Mike Sergeant eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Global charities and NGOs haven't escaped reputational scrutiny in recent years. As global communications director for Save the Children International, Kirsten Walkom is steering a new approach to storytelling and communications.
The sector remains heavily reliant on powerful case studies and a sense of 'doing good'. But new levels of transparency and scrutiny mean that organisations like Save the Children have to be more agile and sophisticated in their public engagement.
This episode is a must-listen for anyone thinking of going into charity comms, or anyone who wants to understand the fascinating challenge of steering the reputation of a major international charity.
Issues heavy - but light in texture: listen to Mike and Kirsten in conversation!

… continue reading

33 episoder

#Business News #Business #Marketing #Mike Sergeant #Communication #Media #Sergeant #Public Speaking #CEO #Coaching #Banking #Investor Relations

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