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Legal Minute: 3 FTC rules for winning comparative claims
Manage episode 395734540 series 3506216
Indhold leveret af Darshan Kulkarni. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Darshan Kulkarni eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
We explore the crucial aspects outlined by the FTC regarding comparative claims in drug and device advertising.
the paramount importance of transparency in promotional efforts,
the pitfalls associated with broad generalizations, and
the need for readiness in the face of scrutiny from both the FDA and the FTC.
Providing a valuable intersection of pharmacy, law, and marketing, our short offers a comprehensive guide for navigating the complex landscape of comparative claims in the healthcare industry.
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