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How to Escape Founder-Led Sales and Scale Your Agency with Corey Quinn
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https://www.coreyquinn.com/anyone-not-everyone-book
Leading an agency through growth is tough, but nothing bottlenecks that growth like founder-led sales. In this episode, I sit down with Corey Quinn, a seasoned expert in scaling agencies, to discuss the painful challenges of agency founders trapped in founder-led sales and how to break free. Corey shares his journey, from micromanaging leadership driven by ego to guiding a team that grew an agency's revenue 8X, scaling it to $150 million.
We dive deep into the pivotal moments when Corey realized his leadership style needed to change, and the steps he took to foster an environment where his team could thrive. He also breaks down the power of niche specialization, explaining how the right data-driven focus can exponentially improve agency growth. Finally, Corey unveils his game-changing gift-based outbound strategy that played a significant role in building Scorpion's success, offering actionable steps for agency founders to implement today.
If you’re struggling to escape founder-led sales or scale your agency, this episode provides invaluable insights and practical strategies to set your business on the path to sustainable growth.
Connect with Corey Quinn:
Corey Quinn generously offers listeners a free copy of his audiobook, Anyone Not Everyone, along with helpful workbooks and videos. Head to AnyoneNotEveryone.com to grab your copy and start building a scalable agency today.
Books Mentioned:
- Anyone Not Everyone by Corey Quinn
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Connect with Dr. William Attaway:
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1. How to Escape Founder-Led Sales and Scale Your Agency with Corey Quinn (00:00:00)
2. Starting with Founder-Led Sales (00:00:02)
3. Leadership Evolution and Mistakes (00:05:00)
4. Scaling Scorpion’s Success (00:13:29)
5. Specialization and Niching Down (00:21:29)
6. The Power of Gift-Based Outbound Strategy (00:27:29)
7. Leadership Today and Long-Term Success (00:34:29)
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