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For any small business owner or entrepreneur who wants to get more visibility and brand recognition without any PR experiences, the Small Business PR podcast is the place for you. With untraditional yet proven strategies to help you hack your own PR and marketing without ads or agencies, this podcast will give you a roadmap to go from unknown to legendary, regardless of how "early" or "small" your business is. Join us every week as our host, Gloria Chou, award-winning small business PR exper ...
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Craft To Career

Elizabeth Chappell

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Dream of turning your craft into a career? Want your dream job working from home? How about a flexible job that brings joy? Learn how to turn YOUR craft into a successful career! Each week you will hear stories from guests and from your host that teach you how to grow your dream job. Get the best business tips, social media strategies, stories of success, and learn how to be a #girlboss or #bossbabe with entrepreneur, Elizabeth Chappell. Elizabeth has grown a 6 figure business in a couple of ...
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WinHers United

Nicole Walker

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"Be Empowered and Empower On" by checking out WinHers United!! WinHers United contains leadership insight, personal experiences, and business expertise from leading WOC Entrepreneurs. Discussion Topics Include: ✅ Self-Discovery ✅ Self-Leadership ✅ Mindset ✅ Personal/Professional Lessons Learned ✅ The Landscape for Women in Business ✅ Self-Care ✅ Personal/Professional Productivity ✅ Success Strategies WinHers United Provides: ❗️Opportunities to Make Business Connections ❗️Personal & Professio ...
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Are you ready to take your business visibility to the next level without breaking the bank? In this game-changing episode “Why You're Ready For PR Now (and How To Pitch Yourself!)” we're diving deep into the world of PR and media exposure for small businesses and entrepreneurs. Join me and my special guest, Gloria Chou, award-winning PR strategist …
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Standing out and getting noticed is hard in a world with more than a million people calling themselves copywriters and content writers. Posting on social media, writing for LinkedIn, or even creating content for Google or Pinterest—all of those things work. But who wouldn’t love to be featured in the Wall Street Journal or Business Insider? You get…
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Send us a text to get more PR resources for your product biz! Send us a text to get more PR resources for your product biz! Want to know the worst pitches I get as a top 1% podcast host of people wanting to come onto my show? I am reading ACTUAL, REAL pitches I get everyday to help you avoid the common mistakes when pitching podcasts! If you want t…
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In episode 172 of the From Craft to Career Podcast, we dive into the inspiring journey of Chantell Hammond, founder of Strategy Square and a dedicated business and marketing coach. After facing challenges with her own Pilates studio due to a lack of marketing knowledge, Chantell made a commitment to learn and grow. She completed her degree and gain…
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In a world of constant economic shifts, AI advancements, and market uncertainties, it's to get caught up in fear and doubt. But what if the key to your business success lies not in external factors, but in a core belief about yourself and your work? In this powerful episode, we're diving deep into the one unshakeable belief that every entrepreneur …
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Starting a business is hard. And having enough runway to get off the ground is a big part of whether you succeed or fail. Content creator and author of the Hey, Freelancer newsletter, Blair Sharp, is our guest for the 416th episode of The Copywriter Club Podcast. Blair shares how she made sure she had enough runway to figure things out when she lau…
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Send us a text to get more PR resources for your product biz! Ever wanted to get your product into a magazine like Marie Claire, People, or on shopping guides so you get more sales and brand authority? This episode is a MUST listen for anyone wanting to get their products into their dream outlets organically, without pay to play or having to know t…
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Mary Davis, of Mary Go Round Quilts, shares with listeners about her experience hosting a summit. Learn from her and get inspired to try some new marketing ideas! Explore what is available out there and share your product in a creative way. Be sure to tune into episode 171 and spark some ideas for your quilty business! Turn your CRAFT into a CAREER…
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Forget everything you thought you knew about visibility in business. It's time to step out of the social media echo chamber and into a world of real, meaningful connections that actually drive growth. In this game-changing episode “The 10-Minute Daily Habit To Skyrocket Your Visibility” I'm thrilled to welcome visibility expert Kelly Sinclair to th…
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Most writers focus on the writing part of copywriting, which only makes sense as we’re writers. But maybe we should be doing more copythinking before we start to write. Our guest for the 415th episode of The Copywriter Club Podcast is A-List Copywriter David Deutsch. And when it comes to thinking about copy, David has few peers. He talked about str…
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Send us a text to get more PR resources for your product biz! If you want a refreshing conversation about re-defining success and giving yourself permission to take a break, this episode is for you. We are constantly told in the entrepreneur world to grow at all costs, which can lead to unhealthy and unrealistic expectations of what success looks l…
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Leadership coach and people strategy expert, Lindsay White, founder of High Voltage Leadership, shares when we should hire someone and how. Lindsay works with small businesses and entreprenuers to help them be more confident and impactful leaders. She helps them create strategies to execute their business plan and lead and nurture their teams. Lind…
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Standing out as a content writer when you offer the same services as every other content writer is hard. We’re talking blog posts, case studies, white papers… But if you’re willing to go beyond the expected and find deeper problems your clients have, you can carve out a very different kind of business. For the 414th episode of The Copywriter Club P…
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Send us a text to get more PR resources for your product biz! If you make a product that needs to get into the hands of more people, getting featured in a gift guide, product round up, or shopping "best of" lists can be a game changer for your business by skyrocketing you sales, SEO, and authority. Just one feature in Oprah's favorite things or NYT…
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Imposter syndrome is the silent saboteur lurking in the shadows of your business success. In this powerful episode, we're shining a light on the sneaky ways imposter syndrome holds you back and providing actionable strategies to overcome it. Ready to take this work even further? Don't miss these upcoming opportunities: 1. "Flip the Impostor Script"…
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Send us a text to get more PR resources for your product biz! From helping thousands of product businesses get featured in the hottest gift guides and magazines such as Oprah's favorite things, BuzzFeed, Elle and more, this episode with our PR member and product owner Kim who is a first time founder will give you the strategies and confidence to fi…
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Kim Sandberg is the Education Manager at Handi Quilter, as well as a talented teacher and quilter. She offers a wealth of inspiration, covering topics like building confidence in your skills, addressing the common question, "Am I good enough?", avoiding pitfalls as a quilting educator, and marketing. If you're passionate about sharing your love for…
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Are you guilty of trying to perfect your business behind the scenes before putting yourself out there? Do you find yourself constantly tweaking your messaging, offer, or strategy without actually taking action? If so, this episode is your wake-up call to start treating your business as the living, breathing entity it truly is! Get Full Show Notes, …
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How you present your products and services to your customers matters. And while most copywriters don’t overtly say they do positioning work, the reality is, any messaging project pretty much requires it. The question is, how do you do it right? For the 412th episode of The Copywriter Club Podcast, we talked with copywriter and product positioning e…
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Send us a text to get more PR resources for your product biz! As a child of immigrants who was taught to work hard and value money over everything else, I've spent a lifetime unlearning the narratives that lead me to live by other people's definition of success, and measuring my worth through external measures. From burnout to my healing journey wi…
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Taking out the Fear and Emotion of Money with Danielle Hayden. Danielle is the Co-Founder and CEO of Kickstart Accounting, Inc. a bookkeeping and accounting firm that is on a mission to coach six figure (+ beyond) female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow p…
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Get ready for a game-changing conversation that's about to revolutionize how you approach the backend of your business! In this value-packed episode, we're joined by special guest Krissy Chin, co-founder of GROworkspace and K+C creative, to dive deep into the world of business systems, client experience, and overcoming the mindset blocks that might…
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Brand voice is one of the “popular” ways to niche or differentiate yourself in the crowded world of copywriting. But what is it really? And how do you do it? We wanted to go deeper than the typical discussion on brand voice, so we asked the expert on the topic, Justin Blackman to join us for the 411th episode of The Copywriter Club Podcast. And we …
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Send us a text to get more PR resources for your product biz! It's NEVER too late to pitch for gift guides, even a few days before Christmas there are online articles about last minute gifts, so do not let this stop you from pitching your products year round! Tune in as I interview Forbes writer of gift guides and products, Margaux Lushing, as she …
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Jennifer Long, one of the most skilled and experienced quilt pattern writers, shares her insights on building a successful career in pattern writing. We discuss the intricacies of pattern writing, along with an exciting announcement for all quilt pattern writers! Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative b…
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Is your lack of confidence holding you back from marketing and promoting your business the way you really need to? In this juicy episode I’m breaking down the three essential types of confidence that every solopreneur needs in order to do the thing we all need to do - be our own marketing experts! Get Full Show Notes, Event Sign Ups and More Inform…
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If you’re struggling to get the people on your email list to buy your products and services (or you want to help clients sell more to their lists), this episode is for you. We asked Kennedy from Email Marketing Heroes to be our guest for the 410th episode of The Copywriter Club Podcast. Kennedy shared his SCORE method that helped him increase his o…
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Send us a text to get more PR resources for your product biz! How do you actually grow an organic audience to over 150k with no ads? By being authentic in your marketing and not doing what everyone else's is "telling you to do!" My friend, storyteller, and marketing expert Sun Yi Shares all of his lessons growing his audience from zero to hundreds …
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In this raw and honest episode, I'm pulling back the curtain on a fundamental truth that shapes our entrepreneurial journey: the inseparable nature of our personal and professional lives, and the two essential qualities needed to navigate this complex reality - objectivity and resilience. Get Full Show Notes, Event Sign Ups and More Information Her…
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Looking for a place to market your writing business where you may be able to be the only copywriter talking to your prospects? Pinterest may be the answer. Heather Farris, the go-to Pinterest Marketing Expert for a lot of service providers, course creators and others is our guest for the 409th episode of The Copywriter Club Podcast. She shared how …
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Send us a text to get more PR resources for your product biz! From cold pitching thousands of times with zero PR connections, or knowing the journalist beforehand, yet getting a combined 1 Billion organic views on hundreds of top media outlets for small businesses, I am sharing my 5 top lessons and what NOT TO DO, so you can get featured for free a…
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Crochet and Craft Shows with Camryn of Camryn's Cute Creations shares all about her journey to make her love of crocheting into a full time career! She is not only a talented crochet artist, but she sells patterns, crocheted baby products and teaches others how to be successful at craft shows! If you have been wanting to make your craft, art or som…
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Step into the coaching hot seat with us for an exclusive, behind-the-scenes look at what it really takes to launch a successful coaching business! In this special episode, you'll get unprecedented access to a live coaching session with Tricia Griffin, a licensed menopause champion and master certified life and health coach who's been struggling to …
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9 out of 10 copywriters never hit the six figure mark. That is, they are stuck earning less than $100,000 a year. Why? Because, while they’re good writers, they don’t have the business skills to run and grow a successful business. For the 408th episode of The Copywriter Club Podcast, we wanted to share some of the amazing things copywriters are doi…
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Send us a text to get more PR resources for your product biz! Got a product or store and can't figure out what to post or how to get it in front of more customers? Or, maybe you are camera shy and a "behind the scenes" founder, who does NOT want to come off as "self-promoting"? Well, this episode is for you, because your business DEPENDS ON YOU to …
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Creating a strong brand identity is crucial for the success of your business, but where do you even start? In this value-packed episode of Passionate and Prosperous, we're exploring the ins and outs of professional branding and website design with expert brand and website designer Claire VanBemmelen. Claire, a brand identity specialist with 15 year…
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Story telling is a super power. However, even writers often struggle to find and tell stories in a way that makes them compelling and persuasive. On the 407th episode of The Copywriter Club Podcast, Rob spoke with author and story teller Matthew Dicks. Matthew has a new book called Stories Sell that walks through how to find and tell stories. In th…
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Send us a text to get more PR resources for your product biz! WORDS and writing--the basics of communication especially for online businesses, are critical for sales and getting new leads. That's why today I invited my friend and copywriting expert Marisa Corcoran to talk about how to fix your sales page if it's not converting to as many sales as y…
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Textile artist shares about her career and the power of creativity. Hear insight and ideas for your creative business! Turn your CRAFT into a CAREER! Did you find this podcast helpful? Find more creative business takeaways, tutorials, courses, plus much more below. SHOW NOTES: https://quilterscandy.com/https://quilterscandy.com/podcast-episodes/pod…
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In a world obsessed with quick fixes and viral marketing strategies, it's easy to overlook the foundational elements that truly create a sustainable, long-lasting business. Today, I'm pulling back the curtain on five key (and une=sexy!) practices that aren't getting enough attention - but should be at the top of your priority list. Join me as I sha…
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We've talked a lot about emails on the podcast lately. And for the 406th episode of The Copywriter Club Podcast, I interviewed ConvertKit's Creator Growth Manager, Morgan Kitzmiller about newsletters, referral tools, and how to use email service providers like ConvertKit in ways you might not have thought of before. There's a lot of good stuff in t…
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Send us a text to get more PR resources for your product biz! From cold pitching thousands of times to journalists, editors, and media outlets without any prior connections or PR experience when I started, I am sharing the TOP lessons learned that helped me get 1 billion organic PR views for small businesses who went from invisible to becoming an i…
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Hear Minki Kims story! Minki is a Fine Arts major and has formal training as a sculptor but has turned her artistic talent into using thread, fabric and her sewing machine into beautiful sewn illustrations! She is not only a sewing illustrator, but a fabric and sewing designer and author. Hear her insights and be inspired on episode 164 of the Craf…
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Are you grappling with potential clients who say they "need to think about it" after hearing your offer? In this eye-opening episode, we're diving deep into the psychology behind these responses and what they truly reveal about your offer, your presentation, and your audience. Fresh from the successful launch of the Profitable Coaching Business Boo…
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A lot of copywriters don't exactly love working with clients. But what's the alternative? In the 405th episode of The Copywriter Club Podcast, Rob talked with copywriter Francis Mayan who has build a product business where he sells digital products with an email a day (and grows his list by posting on social media). We talk about what that kind of …
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Send us a text to get more PR resources for your product biz! Quizzes--we all love taking them so no wonder they are GREAT for growing your email list and getting your audience engaged! Since human psychology tells us that customers LOVE learning about themselves, quizzes are one of the best ways to get more sales and build your email list using it…
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Jaycee Afuvai is a creative business owner. She is a fabulous embroidery artist who does beautiful work and is known as the Stay at Home Artist. She shares her business story, insights and helpful business tips, especially for new entreprenuers who feel like imposters or have fear of taking themselves and their ideas seriously. She encourages you t…
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Are you struggling with the amount of writing required to market your coaching business? Feeling overwhelmed by email marketing and copywriting? In this jam-packed episode my guest Marisa Corcoran is dropping gold nugget after nugget on writing copy that connects with your audience and how to reframe the copywriting overwhelm that so many business …
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To get better at copywriting, you need to practice. But how do you get the right kind of practice (and perhaps a few portfolio samples in the process)? Copywriter Wendy Ann Jones joins us for the 404th episode of The Copywriter Club Podcast to share a new resource that helps you get the practice you need. We covered a lot more than that... you're g…
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Send us a text to get more PR resources for your product biz! What do you do when you are in a PR crisis that puts your company or business reputation at risk? This episode with communications expert Oliver Aust reveals the best ways to deal with challenges that poses a threat to your reputation that can arise from media backlash, product defects, …
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