Weddings for Real is the go-to podcast for high-achievers in the hospitality industry who’ve checked all the boxes of success but are craving something more—more ease, more alignment, more realness. Hosted by Megan Gillikin, a former wedding planner turned educator and recovering people-pleaser, this podcast dives deep into the unlearning required to build a business (and a life) that actually feels good. From navigating burnout and boundaries to redefining success and shedding old narrative ...
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The best business advice for Wedding Professionals. Interviews with business experts including speakers from the annual Wedding MBA Conference. Marketing, Branding, Advertising, Social Media, Legal, Inspiration, Motivation, Humor and Leadership. Hosted by Clint Hufft.
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306. Why Your Contact Form Needs a Makeover (And What to Do Instead), with Ian Ramirez
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31:20How many inquiries are slipping through the cracks because your contact form is actually pushing potential clients away instead of drawing them in? 🤯 Today, we’re diving into one of the most overlooked yet wildly important parts of your sales process—your contact form! My guest, Ian Ramirez, is a total genius when it comes to helping wedding venues…
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305. WHAT ENGAGED COUPLES WANT: How couples are really planning their wedding
38:42
38:42
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38:42Alright, picture this—you’re newly engaged, stepping into a gorgeous venue, surrounded by wedding vendors, floral arrangements, cake samples, and a whole lot of decisions to make. Exciting? Absolutely. Overwhelming? Also yes. That was the scene at the Merrimon-Wynne House in downtown Raleigh, where we attended a wedding vendor showcase to talk to r…
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304. Showing Up Imperfectly: How to Be a Better Ally and Embrace Authenticity This Year
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47:08What does it truly mean to embrace your authentic self, even when it feels scary or uncertain? In this heartfelt episode, we welcome Don Mamone—photographer, speaker, author, and educator—to share their deeply personal journey of stepping away from societal expectations and living courageously outside the binary. Don’s story is one of vulnerability…
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303. WTF Does Indemnity (and Other Contract Must-Knows) Actually Mean?!
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37:16Let’s talk contracts, wedding pros! Are you confident that the clauses in your contracts truly protect your small business? Maybe you’re working off a template you bought years ago or piecing together bits you’ve found online. Or perhaps the thought of reviewing your contract gives you a pit in your stomach, and you’re not quite sure what some of t…
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302. The Marketing Makeover: Turn Inquiries into "Heck Yes" Clilents, with Becca Pountney
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32:17It's that time of year where marketing is top of mind for small business owners! Except maybe you're frustrated because the marketing efforts you've been putting in aren't quite working, or maybe you're posting on socials hoping to stand out, but it feels like you're blending into that sea of sameness with wedding pros doing the exact same thing. O…
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301. AI for Busy Pros: Easy Ways to Save Time and Money This Year with Tanisha Lee
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37:31
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37:31How are you currently using AI to lighten your daily load and your to do list? Have you felt overwhelmed by all the AI things and tech tools out there? Maybe you've bought in on a few, signed up for a few free trials here and there, but you don't have the time and capacity to dig in and explore what's really going to help you in your business. It's…
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300. 2024 Year In Review: Messy Growth, Hard Truths and Goals for 2025
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20:54For the past five years, I’ve closed out each year with a special episode where I invite my husband to join me. Together, we’ve reflected on the learning lessons, wins, and everything in between. But this year, I’m doing things differently. I’m recording this solo, and with that comes a new perspective. This year has been transformational, and I fe…
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299. Energy Hacks for Entrepreneurs: How to Energize Your Life and Business, with Erin King
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51:35Have you ever hit a wall? And I don't mean just a bad day, but a full on stop, like your body and your mind are just done if you've been there? Well today's episode is all about how you can tap into your energy while avoiding a complete stop burnout. ----- Connect with Erin King: Take the Energy Exam: https://info.theenergyexam.com/a/2147929576/eLX…
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298. Permission to Pivot: Why Changing Your Mind is a Power Move, with Jess Ekstrom
38:37
38:37
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38:37As business owners, we’ve all been there—those million ideas a minute, right? Some of them make it through the "friends and family board of directors," and then we decide, let’s go for it! But here’s the thing: have you ever had an idea that felt amazing at first, only to later ask yourself, What the heck am I doing? Maybe you’ve poured time, energ…
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Wedding MBA Podcast 290 - Megan Gillikin
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16:56
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16:56Strategies To Win The Sale with Megan Gillikin, Owner, Weddings for Real / The Planner’s Vault. Clint and Megan discussed Megan's transition from wedding planning to creating an educational platform for wedding professionals, focusing on the importance of effective negotiation and value communication in the industry. They explored strategies for we…
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Ask Me Anything, Live from Workcation: Empowering Teams, Navigating Growth, and More
22:43
22:43
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22:43Last week, we gathered with 14 incredible members of The Planner’s Vault at our latest Workation retreat, held in a stunning lakeside home near Charlotte, North Carolina. As always, I was joined by my COO, confidante, and “work wife,” Gina, to lead our community through three transformative days of business-building, personal growth, and focus. In …
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TikTok and IG Reels Without Paid Ads Nayri, Wedding Fashion Expert, Lovella Bridal. Nayri, a bridal stylist and speaker, shared her insights on the wedding industry, her approach to attracting ideal clients, and her strategies for identifying potential business partners. She also discussed the importance of authenticity on social media, the need fo…
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Wedding MBA Podcast 288 - Troy Adams
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20:00Create Demand For Your Wedding Business Troy Adams, Owner, Carolina DJ Professionals. Through a combo of messaging, relationships, reviews, and a bit of automation you can make couples chase you versus ghost you. • Boost your close rate to 80% • Build systems that sell • Messaging and automation techniques…
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Wedding MBA Podcast 287 - Nora Sheils
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18:29
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18:29Tech Hacks That Give You Back Your Time Nora Sheils and Elizabeth Sheils, Co-founders RockPaperCoin.com. Technology can enhance your business and give you the breathing space you deserve. • Tech to elevate the customer experience • Automation tools to reduce errors • Leverage technology in your everyday life. TimeLine Genius, Cloud HQ, Grammarly, M…
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Wedding MBA Podcast 286 - Christie Osborne
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21:30
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21:30Google Analytics 4 Guidelines Christie Osborne, Owner, Mountainside Media. Confused and overwhelmed by Google Analytics 4? Let Christie guide you through the new behind-the-scenes world of Google. Google captures over 90% of searches… make sure you’re covered.Af Clint Hufft
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296. What Creates Superfans? Lessons from Flaming Churros, Vet Visits, and a Dentist Meltdown
33:25
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33:25Clients don't just want great service. They value and prioritize experiences that stand out, that feel personalized, and that make them superfans of a brand or business. So how can you create unforgettable experiences that your clients will rave about to their friends? Today, Megan and Gina share some memorable experiences from the consumer side, a…
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Wedding MBA Podcast 285 - Alan Berg
27:32
27:32
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27:32Stay Relevant - Stay Top Of Mind - Using AI with Alan Berg CSP, Wedding Business Solutions. AlanBerg.com. • Why new competition isn’t a bad thing • What you can learn from new competitors- using AIAf Clint Hufft
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Wedding MBA Podcast 284 - Don Mamone
26:40
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26:40Understand Gender Identity Don Mamone, Keynote speaker, Identity Coach, and Author. DonMamone.com. Learn how to create an inclusive space for all gender identities and expressions. • What gender identity is and what it’s not • Recognize, represent, and include gender identity in your business • Create a safer space for everyone…
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295. Is Your Business Ready for Multi-Location Growth? Learn from Shannon Leahy’s Wedding Business Success Story
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32:39Should you expand your business to service new locations? It makes sense, right? If you have a business that's thriving in one area and you've already got an established brand, website and systems in place, it could probably work in another market, too, and everyone involved can make some more money. Yet it's not quite that simple. You personally c…
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Wedding MBA Podcast 283 - Christopher Shelley
23:46
23:46
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23:46Make More Money with Christopher Shelley, Wedding Celebrant, Speaker, and Author. IlluminatingCeremonies.com. How do you get paid more without losing business to your competitors? • Pricing analysis per region • Officiant pricing templatesAf Clint Hufft
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294. How to Pause the Chaos in Your Life, with Resilience Coach Hannah Abad
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13:08In part one of our conversation, Hannah Abad talked through the signs of burnout and how our nervous system reacts to stress. Today is a special mini-episode where she's giving you some actionable tips on what you can do when you're overwhelmed and sliding into panic mode. And I can tell you from experience that these strategies work. So let's take…
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293. Functional Freeze: The Silent Threat to Wedding Pros During Busy Season
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45:48
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45:48Today we’re diving into a topic that affects so many of us in the wedding industry: resilience and burnout. This summer, we shared several episodes on burnout, where I openly discussed my own experience from last year and hitting a wall at the beginning of 2024. My train was moving 200 miles per hour, and I just couldn’t see a path to slowing down.…
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Wedding MBA Podcast 282 - Brian Green
18:46
18:46
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18:46Next Level Event Timelines Brian Green, Owner, ByBrianGreen. You must get it right every time working without a net and with no do-overs. Your timeline is your secret weapon. • A detailed approach to better timelinesAf Clint Hufft
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292. BTS Team Workcation Reflections – Wins, Lessons, and Was It Worth It?
35:34
35:34
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35:34Last week, Gina and Megan gave their insider tips on how to plan a workcation. With the planning done, they went to the beach with a lot on their plates. And today - recorded on the last night of their workcation - they share their reflections. What did they accomplish? Was it worth it? And was it amazing to wake up with much fewer responsibilities…
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Wedding MBA Podcast 281 - Leah Weinberg
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15:44Common Legal Myths Debunked Leah Weinberg, Co-Founder & Partner, Oduberg Law, LLP Legal terms and concepts can be confusing, and some myths may prevent you from taking the correct action in your business. • Elements to enter into a binding contract • Classify employees and independent contractors • General tips for your business…
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291. How to Plan a Workcation That Recharges Your Focus and Energy
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24:53
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24:53How do you plan an effective workcation for your team? Today, Megan and Gina give us the inside scoop on orchestrating the perfect balance of productivity and relaxation! They discuss the importance of curating workations that blend revenue-generating ideas with essential updates to team processes, plus goal setting and productivity tips. And of co…
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Wedding MBA Podcast 280 - Charanna Alexander
23:19
23:19
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23:19New York Times Submissions with Charanna K. Alexander, Weddings Editor Styles Department, The New York Times. New York Times Wedding Editor Charanna Alexander answers your questions on how wedding professionals can get the most out of media coverage. Successful pitches, clear and insightful quote tips backed by relevant data, and strategies to buil…
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290. 10 Life Hacks for Squirrel Brain Entrepreneurs
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39:20If you're anything like me, you've got all the ideas - to grow your business, to generate a viral social media post, or to wow your clients. The problem is, we don't have time to stop whatever it is that we're doing and focus on the new shiny object every time. We've got tasks and payroll and the next appointment and a to-do list that keeps piling …
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Wedding MBA Podcast 279 - Tanisha Lee
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14:39
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14:39This Year’s Best Apps with Tanisha Lee, Owner, Collectively Wed. Be the boss of your tech and have your phone work for you. Find the best apps without all the hard work. • Time-saving apps • Apps that track your schedules, projects, and budget • Newest apps you will absolutely love. Motion, Harpsen, Claude.…
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289. Rethinking Time Blocking: How to Make It Work for You and Find Your Flow (With Colleen Carswell, Pt. 2)
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37:15Colleen Carswell is ridiculously busy, but she has all the amazing tips on time management, which she actually calls energetic alignment. On part 1, she gave us an introduction to the four pillars of alignment - physical, spiritual, emotional, and mental. And she talked about the importance of focusing on small changes to build momentum and avoid b…
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288. Rethinking Productivity: How Energetic Alignment Can Transform Your Day (With Colleen Carswell, Pt. 1)
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19:36As busy professionals, it can be a never ending journey to try to figure out how to structure your day, tackle your never ending to-do list, and shake that constant feeling that everything is piling up. Oh, and let's not forget about wanting to actually have a life outside of work. So if you can relate, you're in the right place, because on today's…
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Wedding MBA Podcast 278 - Sara Margulis
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19:12
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19:12A.I. And The Content Apocalypse with Sara Margulis, Co-Founder and CEO Honeyfund.com. Convert videos to blogs, pamphlets to e-books, and social media snippets to emails with your new A.I. assistants. • Reduce creative burnout and save time • Use A.I. for efficient content strategies. charmiq.ai. starry.ai. Adobe Firefly…
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Wedding MBA Podcast 277 - Bethel Nathan
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23:49Sure-Fire Sales Techniques with Bethel Nathan, Owner, CeremoniesByBethel.com & ElevateByBethel.com. Good quality sales leads have become more challenging to find. How do you book more weddings and increase your sales game? • Best ways to find new leads Overcome sales objectionsAf Clint Hufft
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287. Should Wedding Vendors Require a Planner? (Encore)
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49:55Back in 2019, photographer Jillian Knight asked me to coffee to talk about an idea she had for her business - requiring a planner at ALL of her events. What this meant was that if couples didn’t have a planner or want to hire a planner, she simply wouldn’t work with them. As a planner, I absolutely loved it of course. And for the photographer, I th…
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286. Ask Me Anything: Exit Tips, What I'd Do Differently, and Balancing Work and Parenting
43:10
43:10
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43:10Actually, Ask US Anything, as Gina Johnston from The Planner's Vault joins the podcast today to tackle some big topics, like navigating a cash flow crisis, planning your exit strategy, making smart investments in your business, and reflecting on what we might have done differently at each stage of the journey. And of course, how in the world do we …
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Wedding MBA Podcast 276 - Lindsay J. Williams
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25:43
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25:43Wedding Show Success with Lindsay J. Williams, Owner, The Bridal Show Blueprint. LindsayJWilliams.com. It’s time to give wedding shows another chance. Make every face-to-face event work for you. • Pre-show marketing campaigns • Analyze and determine the right show • Book appointments at your next show. LindsayJWilliams.com/quickstart. LindsayJWilli…
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285. 4 Marketing Mistakes Small Business Owners are Making, with Enji’s Tayler Cusick Hollman
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49:54
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49:54Let me take a peek into your small business owner brain. You feel the pressure to be active and showing up regularly on several (all?) of the social media platforms. And you know there's a need to consistently put content out there in the form of blog post or on Instagram or maybe a newsletter. And then you need to think about word-of-mouth marketi…
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Wedding MBA Podcast 275 - Matt Radicelli
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22:08
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22:08CASH FLOW ROLLER COASTER with Matt Radicelli, Owner, MentorPods.com. Just like the ups and downs of a roller coaster, wedding pros struggle with consistent cash flow. • Navigate cash flow ups and downs • Free tools for predictable cash management • Strategies to stabilize financial fluctuations https://www.mentorpods.com/clint https://www.mentorpod…
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284. Ask Me Anything: Team Pay, Burnout, Tricky Vendor. Situations & More!
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27:25You asked the questions, and here are the answers! It's time for another AMA - a candid, no holds barred, ask me anything episode where I'm going to be tackling your burning questions that were submitted inside our free Facebook group or through the call for questions over on our Instagram page. Whether you're managing challenging vendor relationsh…
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Wedding MBA Podcast 274 - Katie Cotton
18:45
18:45
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18:45Styled Shoots with Katie Cotton, Owner, CottonRougeandCompany.com. A place setting so flawless it doesn’t look real. You need the latest colors, themes, and details. With the average engagement lasting 15 months, by the day of the wedding, the look can be out-of-date. Stay ahead of your competitors with these styled shoot techniques. • Put together…
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Wedding MBA Podcast 273 - Fausto Pifferrer
24:05
24:05
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24:05Extravagant Celebrations with Fausto Pifferrer, Co-Owner, BlueElephantCatering.com. When it comes to creating the ultimate event, it’s all about the execution. Even the most creative ideas are nothing without the event planner’s vision and direction. • Social worthy inspiration.Af Clint Hufft
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(Encore) 9 Ways to be A Better Wedding Pro
16:34
16:34
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16:34Let's face it, this is one of the busiest seasons of your career. It feels like you don't have time for anything other than your clients, but in this solo episode, I'm giving 9 tips for you to become a better wedding pro. Pick a couple to focus on now, then come back once it slows down to implement the rest! Here’s the link to our 25+ Helpful Email…
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282. Is Playing It Safe Holding You Back? With Abha Bowers
40:45
40:45
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40:45As the CEO of Walk West, a Triangle Business Journal 40 Under 40 award winner, wife, and mom of 2, Abha Bowers was seemingly on top of the world. Until she discovered a new passion that would completely transform her career and way of life. --- (00:03:21) Abha fell in love (00:04:30) "If I wanted to make moves, I had to learn." (00:13:18) "What are…
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Wedding MBA Podcast 272 - Talmar Anderson
21:01
21:01
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21:01Lead, Hire, And Expand Your Workforce with Talmar Anderson, Owner, Boss HQ. yourbosshq.com. How can the employees focus if their boss needs a crash course on leadership? What is the best way to delegate the day-to-day tasks while keeping a finger on the pulse of business strategies? • First steps to expand your team • Stop making these hiring mista…
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281. Unlocking Resilience: Navigating Adversity and Owning Your Story with Lauren Sisler
43:48
43:48
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43:48Grieving is unfortunately a universal part of the human experience. Whether it's hit us yet or not, grief will bring us to our knees. So while we can't avoid it, how can we honor our grief without letting it define us? Today, ESPN sideline reporter Lauren Sisler shares her story of losing her parents at 18. Initially, she ran as fast as she could f…
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Wedding MBA Podcast 271 - Renee Dalo
27:42
27:42
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27:42Get Paid For ALL Your Time Renee Dalo, Owner, Moxie Bright Events. MoxieBrightEvents.com. As a planner, you manage more details than any other wedding specialty. All you have to sell is your expert time. Get paid for all the time you invest in each wedding. • Day-of, wedding management, partial planning, and full service • Negate competitors who ov…
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280. The Power of Slowing Down: Self-Care Strategies for High Achievers (Part 2 with Kinsey Roberts)
31:04
31:04
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31:04How can we navigate burnout by recognizing survival brain, dismantling decades-old beliefs, and prioritizing self-awareness? It's not easy, but today we continue last week's conversation about burnout, and what it truly means to press the pause button. Recent burnout episodes: 272. Burnout: My Old Habits Die Screaming Story 274. Burnout Red Flags: …
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Wedding MBA Podcast 270 - Braden Drake
19:05
19:05
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19:05More Profit - Less Drama with Braden Drake, Owner, Braden Drake LLC Attorney & Tax Professional. NotAVGLaw.com. Creatives don’t get into the wedding business. If you don’t do your homework, you will over-pay. Industry-specific concerns are niche and necessary. Find some money you’ve been leaving on the table. • Deduction guide for wedding pros • S …
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279. What You Need to Know about Growth + Burnout as a High-Achiever (Part 1)
29:47
29:47
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29:47Recently, I’ve been sharing my personal journey with burnout in episodes 272, 274, and 275, and I've heard from so many of you who resonated with these stories. We don't talk enough about the hardships of trying to do it all and be it all as entrepreneurs. There's a lot to navigate, and there's a lack of conversations around what to do about it and…
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Wedding MBA Podcast 269 - Colleen Carswell
17:00
17:00
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17:00Venue Marketing For Maximum Reach with Colleen Carswell, Owner of Smoky Blue Events. SmokeyBlueEvents.com. Other wedding pros have your preferred vendor list to maximize their word of mouth referrals, but who’s spreading the word about your venue? Get featured in local and national outlets and build instant trust, authority, and credibility with en…
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