Email Marketing without the Ick

Work Less Play More Podcast

You ever notice you join some people’s email lists and genuinely feel like part of a community and then you join others and you just feel like a mark?

I’ve been noticing an influx of emails in my own inbox recently that have no regard for me as a person and seemingly no interest in me as a member of their community.

We’ve all been there.

We’re getting one, sometimes two, emails per day pushing … pushing … pushing.

And the stories they share are out of this world. The advice they give is totally generic. And the way our heart rates rise or the shame gets triggered within. We’re practically having a panic attack.

(No? Just me?)

It’s one of the biggest reasons new entrepreneurs avoid email marketing. After all, who the heck wants to feel like an email predator, alienating their subscribers, or pressuring them to buy now or unsubscribe?

(Can you tell I’m fired up today?)

Let's talk about the difference between using your email list to build a community vs. using your email list to pressure people to buy and not seeing your subscribers as anything but a dollar sign.

Bonus Materials

• YouTube: How to Build Your Email List In 5 Super Simple Steps
• Workshop replay: Lead Magnet Love
• Blog: Stop Sweating Your Lead Magnet and Focus on THESE 3 THINGS Instead

About Lindsay
Lindsay Johnson, aka The Radical Connector, is an ick-free sales & marketing coach with over 20 years of experience teaching service-based entrepreneurs how to get their business in front of the people who are already looking for you (with money in hand) and make it clear and easy to buy from you! Their step-by-step sales & visibility formulas take you from burning out on busy work to making excellent money for your brilliance ... with way LESS work!
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