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Black Friday marketing as a small business with Kellee Eriksson from Little Human Linens
Manage episode 439576622 series 2805708
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Kellee Erickson is the founder of online children’s bed linen brand Little Human Linens
Since starting her business, Kellee’s approach to Black Friday marketing has changed completely. Now, she bases her entire annual marketing strategy around the Black Friday sales season.
In this episode of Voice Your Brand, host Nell Casey speaks with Kellee about how she plans for Black Friday, balancing her brand’s values with sales, and some of the common pitfalls she sees in the small business world.
Connect with Kellee:
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Connect with Nell Casey:
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Download the Black Friday Workbook to plan out your Black Friday marketing strategy.
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