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Cracking the Code for Patient Acquisition
Manage episode 425117390 series 3577950
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In this episode, we delve into the critical world of patient acquisition, a must-have skill in today’s competitive healthcare landscape. With digital channels taking center stage, physicians must master tools like SEO, Google Ads, and social media marketing to attract new patients.
We'll break down complex digital marketing concepts into actionable strategies, perfect for busy doctors. Learn how to enhance your online presence, create compelling content, and leverage referrals effectively. Whether you're a new practitioner or a seasoned pro, this episode is packed with insights to help you grow your practice and connect with more patients. Tune in to equip yourself with the essential tactics for thriving in the digital age.
IN THIS EPISODE, YOU'LL LEARN:
- 0:00 - Introduction and discussion of organic search strategies (SEO)
- 13:00 - Social media marketing
- 15:15 - Referral strategies
- 16:00 - Developing a comprehensive acquisition strategy
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