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Branding lessons from the SluttyVegan - have you been sluttified yet?
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First, we wanted to know if all this hype was worth it. People would stand in line for seven hours or more at a time - just for the chance to #getsluttified. What does that even mean? Well, if you're in ATL, and are ever on Instagram, you know exactly what it means. Pinky Cole's Slutty Vegan food truck turned restaurant business is all the rage in the ATL foodie scene and has become a new darling favorite of celebrities in a very short span of time. How did she do it? Here's our analysis...
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Andrea D. Smith, The ADS Agency
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