#71: Against the Grain: Building a Brewery

Path to Progress with Paul Heintzman and John Ackerman

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5+ y ago 1:22:05

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Adam Watson, co-founder of Against the Grain Brewery, tells us how Against the Grain has built a global brand based in Louisville, KY.

Some questions answered in this episode:

Why is your beer put into a four pack with tall cans?
How did Against the Grain get started?
What lead you to becoming a brewer?
What was the process of opening your own brewery?
What was the climate of the beer industry when you started?
Why is the beer industry more communal than others?
Why did you choose not only to be a brewery, but a restaurant as well?
How do you use your background in law to not only improve your brewery but to help other breweries in the community?
What are some big issues with Kentucky and National beer laws?
What are the benefits of being a microbrewery?
How has Bo & Luke helped you grow as a company?
What can the public expect from Against the Grain the the next year or two?
Have there been any big turning points in the company?
What would you say to a young person who wants to start a brewery?
How do you develop a new beer?
Where do you get ideas for new beers?
How do you judge a beer when you drink it?
What is the future of beer?
What is your next goal?
What was your goal when you started in 2011?

Last call:

What advice would your 60-year-old self give you today?
- Take a vacation
What advice would you give to somebody who wants to be an entrepreneur?
- Give all the fucks, care about everything
What is a book/documentary/podcast you would recommend?
- On the Upside with Adam Watson
- Making sense with Sam Harris
What is the best thing you spent money on in the last six months?
- Tool tickets
What's your favorite thing to drink?
- Lagavulin Scotch

Enjoyed this episode? Check out our episode with Ken Grossman, Founder & CEO of Sierra Nevada Brewing Co. Have any topics you want to be covered or amazing people you’d like us to interview? Let us know! You can email us at [email protected]. You can also find us on Facebook, Instagram, Twitter, and Linkedin. Please be sure to subscribe to our weekly mailing list at drunkenmoney.com/subscribe.

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#Business #Drunken Money #Fitness #John Ackerman #Paul Heintzman