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Katy Huff: Lessons From $15M+ of Sponsorship Sales

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Manage episode 449970179 series 3498518
Indhold leveret af Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Katy Huff, the cofounder of MadRev, shares insights on how to sell newsletter sponsorships, audience understanding, advertiser expectations, sponsorship strategies, pricing, contract renewal, working with different brands, and more.

Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

Episode Topics & Timestamps

00:00

Introduction to Mad Rev and Sales Background

03:12

Fundamentals of Selling Newsletter Sponsorships

05:56

Understanding Advertiser Expectations

09:09

Identifying Potential Advertisers

12:02

Strategies for Securing Your First Sponsor

14:53

Pricing Your First Ads

17:46

Renewals and Long-Term Relationships with Advertisers

21:03

Working with Larger Brands

24:05

Final Thoughts and Recommendations

Links Mentioned

https://www.madrev.co/

matt@newsletteroperator.com

  continue reading

51 episoder

Artwork
iconDel
 
Manage episode 449970179 series 3498518
Indhold leveret af Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Katy Huff, the cofounder of MadRev, shares insights on how to sell newsletter sponsorships, audience understanding, advertiser expectations, sponsorship strategies, pricing, contract renewal, working with different brands, and more.

Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

Episode Topics & Timestamps

00:00

Introduction to Mad Rev and Sales Background

03:12

Fundamentals of Selling Newsletter Sponsorships

05:56

Understanding Advertiser Expectations

09:09

Identifying Potential Advertisers

12:02

Strategies for Securing Your First Sponsor

14:53

Pricing Your First Ads

17:46

Renewals and Long-Term Relationships with Advertisers

21:03

Working with Larger Brands

24:05

Final Thoughts and Recommendations

Links Mentioned

https://www.madrev.co/

matt@newsletteroperator.com

  continue reading

51 episoder

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