#124 - Transforming Your Business: The Power of Corporate Discipline and Entrepreneurial Creativity with Ella Parlor

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What if you could transform your business by adopting strategies from both corporate giants and entrepreneurial ventures? Join us for an eye-opening conversation with marketing expert Ella Parlor, who shares her incredible journey from the world of promo modeling in the beverage industry to founding her own consulting firm, EP Consulting. Ella opens up about her motivations behind writing her best-selling book, High Tolerance, and recounts pivotal moments that shaped her career, including her role in achieving massive sales and acquisitions for beverage companies. Her unique blend of corporate discipline and entrepreneurial creativity provides invaluable lessons for anyone looking to elevate their business game.
Business growth isn't a one-size-fits-all journey, and Ella helps us navigate the critical distinctions between building consumer packaged goods (CPG) businesses and service-based enterprises. She emphasizes the importance of aligning business practices with personal goals, whether you're aiming for a quick sell or a lasting legacy. Ella also delves into the emotional challenges of being honest with oneself and one's team, and the necessity of bringing in new leadership when the business outgrows its founder. This candid discussion offers essential insights for business owners at any stage of growth.
We further explore the empowering journey of women in male-dominated industries, the importance of community building, and the significance of women taking control of their financial futures. Ella shares her personal experiences and highlights how women bring unique qualities to leadership roles. We discuss the value of diversity of thought and the power of supportive relationships. Ella's reflections on building wealth through real estate investments and fostering strong communities provide a roadmap for anyone looking to create a balanced and successful life. Don't miss this opportunity to learn from Ella Parlor's wealth of knowledge and experience.
Connect with Ella Here:
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FREE RESOURCE FROM ELLA: Use promo code: KICKINASS - 100% free guide to write your own book: https://ellayourbella.com/shop/unlockyourbook

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1. Building Successful Businesses (00:00:00)

2. The Role of Systems and Processes in Scaling a Business (00:08:20)

3. Navigating Business Growth and Ownership (00:12:35)

4. Empowering Women in Male-Dominated Industries (00:23:21)

5. Building Empowering Communities Through Service (00:32:49)

6. The Value of Different Types of Communities (00:36:59)

7. Building Wealth as a Single Woman (00:38:13)

8. Fear of Outgrowing Relationships (00:41:00)

9. Building Wealth Through Real Estate Investments (00:48:33)

10. Celebrating Achievements and Inspiring Others (00:55:25)

11. Building Empowering Communities Through Support (01:00:42)