Dark Side Energy will make you RICH. (w/ Coty Yarbrough)

How To Start A Pressure Washing Business w/ Aaron Parker

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In this episode of the Lean to Mean Academy podcast, hosts Cody Yarbrough and Aaron Parker dive into an important but often overlooked topic in business and personal growth—embracing "dark side energy."

The conversation starts with catching up and a light introduction, but it quickly delves into the idea that not all negative energy is bad. Cody emphasizes that every entrepreneur, whether in pressure washing or any other industry, will face adversity. He explains that dark side energy, or negative emotions and situations, can be harnessed to fuel growth and success. The key, they argue, is learning when to embrace it and when to let it go.

They share personal stories of overcoming significant hardships, like business failures and personal struggles, and turning those negative experiences into motivation. For Aaron, much of this process is about channeling frustration and pain into productivity, transforming what could be crippling negativity into perseverance and a winning mindset.

Cody explains how in the business world, especially as you scale, setbacks and competition are inevitable. He likens business to a battle, where one must be prepared for competitors and setbacks, but also be strategic about how to respond. This isn’t about dwelling in negativity but about using it to stay driven.

The hosts stress that not every piece of negative feedback or failure is something you should fixate on—sometimes, the criticism is simply noise. They provide tactical advice on building systems and processes that help filter out the constructive criticism from the baseless complaints.

The episode closes with a discussion about their upcoming Serious Starter Bootcamp and encouragement for listeners to lean into both the light and dark sides of their journey. Success, they conclude, comes from using all experiences, good and bad, to sharpen your skills, drive your purpose, and build something lasting.

Key Takeaways:

1. Harness Negative Energy: Instead of avoiding challenges, learn to use negative energy as motivation and fuel for success.
2. Filter Feedback: Not all criticism is valuable. Develop systems to distinguish between constructive feedback and noise.
3. Stay Balanced: Don’t let high moments inflate you or low moments deflate you—keep steady and use every experience to your advantage.
4. Growth Requires Struggle: Embrace the difficult times as part of the process. Every successful entrepreneur has gone through their share of hardships.

Tune in next time for more insights into business, marketing, and the power of mindset.

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