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Where’s My Car? Revolutionizing Transparency in Fixed Ops with Colin McElhatton
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On this episode I sit down with Colin McElhatton, CEO of Mobile Dealer Data (MDD), to discuss how his groundbreaking tools are transforming fixed operations by bringing dealership processes into the 21st century. From real-time vehicle tracking to cutting-edge customer communication, Colin’s solutions are built to reduce bottlenecks, boost efficiency, and deliver an elevated customer experience that keeps them coming back.
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What we discuss in this episode:
- Customer Transparency: Why today’s customers expect real-time updates about their vehicles—and how MDD delivers just that.
- Streamlined Operations: How Colin’s innovative inventory tracking tools reduce wasted time for technicians and service advisors, saving up to 15 minutes per repair order.
- Maximizing Throughput: The secret to automating handoffs, minimizing downtime, and delivering faster turnaround times in your service department.
- Data-Driven Insights: How tracking every vehicle helps identify bottlenecks and optimize dealership workflows for maximum ROI.
- Revolutionizing Loyalty: A dealership-branded app that keeps customers engaged—from scheduling service to tracking wait times—all from their phones.
So, here’s my question for you:
- What would it mean for your dealership if you could save 15 minutes per repair order?
- How much happier would your customers be if they knew where their car was and when it would be ready—without even asking?
- And how much brain damage (yep, we said it) could you spare your team by ditching outdated processes for something that just works?
Whether you're looking to optimize your service department or enhance customer satisfaction, this episode is packed with actionable insights to help you stay ahead in a competitive market.
Listen to the episode featuring Colin McElhatton for even more insights!
Enjoying The Fixed Ops Roundtable Podcast? Please leave a rating and review 👇
Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237
Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXY
Thanks, Colin McElhatton
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