Stop Losing Money On Ads! Try This Insane AI Hack — Mati Ram | Using First-party Data In Ads, How AI Optimizes Ad Campaigns, Using AI for Better Google And Facebook Ad Results, Importance of Dynamic Segmentation for Targeted Ads

Ecommerce Coffee Break - Helping You Become A Smarter Online Seller

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5M ago 29:40

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In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.
Topics discussed in this episode:

Why third-party cookies are dying and its impact on Google and Facebook ads
How first-party data from your store can improve ad accuracy
How losing third-party cookies do impact ad budgets
How merchants can use first-party data in ads
How does AI optimize ad campaigns
Why dynamic segmentation is key for targeted ads
How merchants can use AI for better results in Google and Facebook ads

Links & Resources
Website: https://adscale.com/
Shopify App Store: https://apps.shopify.com/adscale
LinkedIn: https://www.linkedin.com/in/mati-ram-0930517/
X/Twitter: https://twitter.com/adscale
Get access to more free resources by visiting the podcast episode page at
t.ly/7_ytV
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