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Behind the Cart: AI's Secret Role in Conversational eCommerce — Marshall Cowan | What is Conversational Commerce, How AI is Changing Customer Service, How to Keep AI Interactions Authentic, Why AI Might Replace Traditional Sales Funnels (#312)

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Manage episode 422852831 series 2921256
Indhold leveret af Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship., Grow your online store with expert insights on ecommerce, and AI. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship., Grow your online store with expert insights on ecommerce, and AI eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.com
Topics discussed in this episode:

  • What is conversational commerce.
  • How AI is changing DTC customer service.
  • How modern AI enables real two-way conversations.
  • Why traditional e-commerce may be disrupted by conversational AI guides.
  • Why conversational commerce drives personalization at scale.
  • How to keep AI interactions authentic and on-brand.
  • What data privacy issues to consider with conversational AI.
  • Why AI might replace traditional sales funnels.

Links & Resources
Website: https://conversagent.app
Shopify App Store: https://apps.shopify.com/conversagent
LinkedIn: https://www.linkedin.com/in/marshallcowan/
LinkedIn: https://www.linkedin.com/company/12100597/
Facebook: https://www.facebook.com/clevertar/
Get access to more free resources by visiting the podcast episode page at
t.ly/Mpy7i
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
SPONSORS:
Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/
Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/
Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

388 episoder

Artwork
iconDel
 
Manage episode 422852831 series 2921256
Indhold leveret af Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship., Grow your online store with expert insights on ecommerce, and AI. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship., Grow your online store with expert insights on ecommerce, and AI eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.com
Topics discussed in this episode:

  • What is conversational commerce.
  • How AI is changing DTC customer service.
  • How modern AI enables real two-way conversations.
  • Why traditional e-commerce may be disrupted by conversational AI guides.
  • Why conversational commerce drives personalization at scale.
  • How to keep AI interactions authentic and on-brand.
  • What data privacy issues to consider with conversational AI.
  • Why AI might replace traditional sales funnels.

Links & Resources
Website: https://conversagent.app
Shopify App Store: https://apps.shopify.com/conversagent
LinkedIn: https://www.linkedin.com/in/marshallcowan/
LinkedIn: https://www.linkedin.com/company/12100597/
Facebook: https://www.facebook.com/clevertar/
Get access to more free resources by visiting the podcast episode page at
t.ly/Mpy7i
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
SPONSORS:
Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/
Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/
Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

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