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How Quality Grew Launch That to $86M in Traffic Value w/ David Palombo

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Manage episode 331162496 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Show Notes:

  • 00:12: Welcome, David Palombo, President and COO of Launch That. Brands include: Asbestos.com, Retireguide.com, Drugwatch.com, Annuity.org, Consumernotice.org
  • 1:39: Launch That’s content creation process with E-A-T in mind
  • 5:53: Balancing high-quality content and scale for content creators
  • 8:09: How to separate ownership, performance across team members
  • 9:10: Procuring experts for content review
  • 14:26: How to motivate link builders
  • 17:52: The difficulty of generating links, shift towards passive links
  • 18:27: The biggest motivators for content creators
  • 20:53: Annuity.org’ link-building element, “Cite Us” and its benefits
  • 23:14: Why authority is key for passive links
  • 24:55: How Launch That uses feedback CTAs
  • 30:07: What lift or data does “Cited Research Articles” show?
  • 32:35: Breakdown of David’s team, what “lateral roles” means
  • 36:09: The ideal process for writers
  • 38:31: What is Launch That excited about?

Show Links:

  continue reading

80 episoder

Artwork
iconDel
 
Manage episode 331162496 series 3044679
Indhold leveret af Siege Media. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Siege Media eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Show Notes:

  • 00:12: Welcome, David Palombo, President and COO of Launch That. Brands include: Asbestos.com, Retireguide.com, Drugwatch.com, Annuity.org, Consumernotice.org
  • 1:39: Launch That’s content creation process with E-A-T in mind
  • 5:53: Balancing high-quality content and scale for content creators
  • 8:09: How to separate ownership, performance across team members
  • 9:10: Procuring experts for content review
  • 14:26: How to motivate link builders
  • 17:52: The difficulty of generating links, shift towards passive links
  • 18:27: The biggest motivators for content creators
  • 20:53: Annuity.org’ link-building element, “Cite Us” and its benefits
  • 23:14: Why authority is key for passive links
  • 24:55: How Launch That uses feedback CTAs
  • 30:07: What lift or data does “Cited Research Articles” show?
  • 32:35: Breakdown of David’s team, what “lateral roles” means
  • 36:09: The ideal process for writers
  • 38:31: What is Launch That excited about?

Show Links:

  continue reading

80 episoder

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