From Doomscrolling To Downloads: What Social Feeds Really Do To Podcasts

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The feed isn’t “social” anymore—it’s an endless parade of AI-recommended video. So why are we still hoping a 30-second short will magically convert strangers into hour-long listeners? We pull back the curtain on what the platforms actually reward, why shorts are best used for brand awareness, and the specific moves that help listeners cross the bridge to your long-form show.
We talk about the algorithm reality—how little time people spend with actual friends on major platforms—and what that means for podcasters betting on reels to drive growth. From hooks that stop the scroll to chapters that make episodes navigable, we break down a conversion path that respects your audience’s time. We also dig into platform control and fragmentation, from Spotify pushing video to Netflix to creators leaving YouTube, and why owning your domain and a simple “/follow” page reduces friction across the board.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

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Home Gadget Geeks
https://www.homegadgegeeks.com

No Agenda Show
https://www.noagendashow.net/listen/1808

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Kapitler

1. Kickoff and Opening (00:00:00)

2. Podcast Branding.co (00:01:19)

3. Based on a True Story Podcast (00:02:37)

4. Have You Followed a Short to a Long? (00:03:33)

5. Are Reels Killing Social Media’s “Social” (00:03:42)

6. Adam Curry Reporting on Social (00:05:16)

7. Shorts Vs Long Form: Conversion Reality (00:14:34)

8. Platforms, Walled Gardens, And Control (00:24:09)

9. The Nature Of Fake Online And Truth (00:33:14)

10. Promo Swaps When Your Numbers Are Small (00:41:49)

11. Moving Hosts Without Losing Your Feed (00:51:04)

12. What is OP3.dev? (00:55:59)

13. Awesome Supporters (01:03:32)

14. Join the School of Podcasting (01:04:16)

15. Podcast Hot Seat (01:04:33)

16. Try Podpage (01:04:49)

17. Home Gadget Geeks (01:05:02)

18. Featured Supporter: Max Trascott (01:05:10)

19. Ask Ralph! Thanks for the Help (01:05:56)

20. Become a Supporter Today (01:06:28)

21. Branding, Thumbnails, And First Impressions (01:15:34)

22. Follow Links, Where Listeners Actually Listen (01:28:44)