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'We Were Told This Will Never Work' ROB WALLIS, Co-Founder of Moth Drinks, the UK’s No.1 Margarita On No-Fear, Raising Capital, Pivoting Format & USA Ambitions #18

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Manage episode 438020322 series 3510658
Indhold leveret af Haines McGregor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Haines McGregor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

It takes years to make an overnight success, and when that success is sparked by your ‘first and only good idea’, you can’t help but think it’s something truly special.
Moth Drinks boldly leads its category, flying the flag for the RTD market. At its helm, Co-Founder Rob Wallis has a laser focus on doing one thing well - and they do it so unbelievably well…
Rob joins Jamie this week to share the secrets behind that iconic can, the UK vs US’ unique challenges, how to blend data with gut feel, and how to exploit your unfair advantages.
This episode covers

  • Blending gut feel and data-driven decisions for the perfect results
  • The two ways of doing new product development
  • The psychology of why Covid was a turning point in consumer behaviour
  • Differences in the category between the UK and the US
  • Creating a culture that works when you’re not in the room
  • How to give yourself unfair advantages

Moth Drinks: https://mothdrinks.com/https://
www.instagram.com/mothdrinks/
https://www.linkedin.com/company/mothdrinks/
Rob Wallis: https://www.linkedin.com/in/%F0%9F%8D%B8-rob-wallis-162801113/

Jamie Holtum: https://www.linkedin.com/in/jamie-holtum-85b79634/
Learn more and follow the journey at: https://www.hainesmcgregor.co.uk/
https://www.linkedin.com/company/haines-mcgregor/
https://www.instagram.com/hainesmcgregor

  continue reading

21 episoder

Artwork
iconDel
 
Manage episode 438020322 series 3510658
Indhold leveret af Haines McGregor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Haines McGregor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

It takes years to make an overnight success, and when that success is sparked by your ‘first and only good idea’, you can’t help but think it’s something truly special.
Moth Drinks boldly leads its category, flying the flag for the RTD market. At its helm, Co-Founder Rob Wallis has a laser focus on doing one thing well - and they do it so unbelievably well…
Rob joins Jamie this week to share the secrets behind that iconic can, the UK vs US’ unique challenges, how to blend data with gut feel, and how to exploit your unfair advantages.
This episode covers

  • Blending gut feel and data-driven decisions for the perfect results
  • The two ways of doing new product development
  • The psychology of why Covid was a turning point in consumer behaviour
  • Differences in the category between the UK and the US
  • Creating a culture that works when you’re not in the room
  • How to give yourself unfair advantages

Moth Drinks: https://mothdrinks.com/https://
www.instagram.com/mothdrinks/
https://www.linkedin.com/company/mothdrinks/
Rob Wallis: https://www.linkedin.com/in/%F0%9F%8D%B8-rob-wallis-162801113/

Jamie Holtum: https://www.linkedin.com/in/jamie-holtum-85b79634/
Learn more and follow the journey at: https://www.hainesmcgregor.co.uk/
https://www.linkedin.com/company/haines-mcgregor/
https://www.instagram.com/hainesmcgregor

  continue reading

21 episoder

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