Artwork

Indhold leveret af Haines McGregor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Haines McGregor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Player FM - Podcast-app
Gå offline med appen Player FM !

Puns, Protein and Perseverance - How Surreal Won Breakfast #20

46:32
 
Del
 

Manage episode 456069002 series 3510658
Indhold leveret af Haines McGregor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Haines McGregor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Saying ‘bye’ to beige in the cereal aisle in more ways than one, ‘Surreal’ is the prime example of a brand that’s genuinely fun, and unapologetically bold.

The humour that runs through ‘Surreal’ never undermines the very serious mission of its Co-Founder Jac Chetland; to disrupt the markets of both cereal and protein in equal measure…

Tongue-in-cheek and best-in-class, the story behind ‘Surreal’ is unmissable - so join Jac as he gets candid with Jamie Holtum on You, Me & CPG.

This episode covers

  • Surreal’s genius social media hack to validate a product idea before its launch
  • How Surreal can launch a product from scratch in under three weeks
  • Overcoming unique manufacturing challenges to stay in control of their product
  • How to harness humour and personality to stand out, without getting cancelled
  • Invaluable sales learned from Jac’s inspired tenure at Vita Coco

Surreal
https://eatsurreal.co.uk/
https://www.instagram.com/eat_surreal/

Jac Chetland
https://www.linkedin.com/in/jac-chetland-9b14a690/

Jamie Holtum: https://www.linkedin.com/in/jamie-holtum-85b79634/
Learn more and follow the journey at: https://www.hainesmcgregor.co.uk/
https://www.linkedin.com/company/haines-mcgregor/
https://www.instagram.com/hainesmcgregor

  continue reading

21 episoder

Artwork
iconDel
 
Manage episode 456069002 series 3510658
Indhold leveret af Haines McGregor. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Haines McGregor eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Saying ‘bye’ to beige in the cereal aisle in more ways than one, ‘Surreal’ is the prime example of a brand that’s genuinely fun, and unapologetically bold.

The humour that runs through ‘Surreal’ never undermines the very serious mission of its Co-Founder Jac Chetland; to disrupt the markets of both cereal and protein in equal measure…

Tongue-in-cheek and best-in-class, the story behind ‘Surreal’ is unmissable - so join Jac as he gets candid with Jamie Holtum on You, Me & CPG.

This episode covers

  • Surreal’s genius social media hack to validate a product idea before its launch
  • How Surreal can launch a product from scratch in under three weeks
  • Overcoming unique manufacturing challenges to stay in control of their product
  • How to harness humour and personality to stand out, without getting cancelled
  • Invaluable sales learned from Jac’s inspired tenure at Vita Coco

Surreal
https://eatsurreal.co.uk/
https://www.instagram.com/eat_surreal/

Jac Chetland
https://www.linkedin.com/in/jac-chetland-9b14a690/

Jamie Holtum: https://www.linkedin.com/in/jamie-holtum-85b79634/
Learn more and follow the journey at: https://www.hainesmcgregor.co.uk/
https://www.linkedin.com/company/haines-mcgregor/
https://www.instagram.com/hainesmcgregor

  continue reading

21 episoder

Alle episoder

×
 
Loading …

Velkommen til Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Hurtig referencevejledning

Lyt til dette show, mens du udforsker
Afspil