361 - Email And Content Marketing For Web Designers In 2025 With Michelle Martello Web Design Business With Josh Hall podcast

53:11

Ok web designer – tell me if this sounds familiar… You sign on a new client for a website project! But then, they send you their atrocious logo… Now what? Do you design the website based on their terrible logo/existing brand? Do you try to upsell an unexpected logo/brand package? Do you pause the website project and tell them to hire a new logo designer first? This is a very common challenge for web designers but there is a solution! Repeat guest and branding expert Jamie Starcevich has really dialed in a nifty solution for this situation which is, in short, to offer a “Light Branding Package.” In this chat, we get into all the details of how to offer it, what constraints to put on it, how much to charge for it and more! Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/373 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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Meet Broc (the WDP™ bot) 12:30

for 5 dage siden12:30

12:30

Broc (named “Broccoli” by my daughter Annie) is our new Ai assistant in Web Designer Pro™ and it's available now as a part of your membership to Pro! ▶️ Watch the video walkthru of Broc here It'll help you find lessons, resources, posts, threads, members, past calls, etc. It pulls from strictly from Web Designer Pro™ source material so everything you’re getting is straight from Pro. And apart from using it to help you find resources, you can use it as your own “Josh Ai Coach” to ask it any questions about pricing, offers, scaling, etc! Join at WebDesignerPro.com to get instant access to Broc! Available on the Community and Coaching Tiers. P.S. If you're on the Courses Tier, you can upgrade here 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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372 - Rebounding from Losing $6k in MRR (in One Week) with Steve Schramm 1:05:25

for 8 dage siden1:05:25

1:05:25

They say business is like a roller coaster…ups and downs and highs and lows…and “they” couldn’t be more right. My guest in this chat, friend of the podcast, king of the Subscription Web Design model and founding member of Web Designer Pro Steve Schramm can also confirm. Recently, he shared a thoughtful, transparent and inspirational post in Pro about how he rebounded from a tough situation when he had over 6k+ in MRR drop within one week. At the same time, he also landed one of his biggest contracts to date…the emotional highs and lows of entrepreneurship truly are comical sometimes. But most importantly, we get into exactly WHAT he did when he had the week of 6k down and HOW he began to rebound quickly. Enjoy. Enjoy this chat and enjoy the ride of being a web design entrepreneur baby! Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/372 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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(BONUS) Marriage and Entrepreneurship...10 lessons from 10 years 35:15

for 12 dage siden35:15

35:15

My wife and I recently celebrated our 10 Year Anniversary 🎉 Here are 10 lessons I've learned in balancing marriage and entreprenership. To get my upcoming newsletter entry diving into these in more detail, sign up for my weekly email here 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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371 - Selling and Running a Maintenance Plan of 200+ Sites with Cami MacNamara 59:11

for 15 dage siden59:11

59:11

Web designers often have similar dreams… Build a sustainable, freedom-based, lifestyle business. Build a healthy, awesome client base. Grow Monthly Recurring Revenue month after month. Do it all while enjoying the journey. My guest in this podcast episode has achieved all of this and more which is why I’m excited to share my conversation with Web Designer Pro™ member Cami MacNamara who’s been a professional WordPress web designer since 2002 and has grown her maintenance plan to over 200 sites! We dive into mainly how she sells her maintenance plan and the automations she has in place to continue to run it at that level still as a happy solopreneur. We also get into how she has built her client base, gets referrals and her views on WordPress and where it is in the market today versus when she started using it over two decades ago. Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/371 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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370 - Presenting with Confidence with Smart Passive Income’s Voiceover Guy John Melley 1:30:19

for 22 dage siden1:30:19

1:30:19

If you’re nervous, anxious, jittery or just plain distraught before sales calls or meetings…you’re not alone. I honestly can’t believe this isn’t talked about more. After all – you pour your heart and soul into building awesome websites and refining your craft but in order to get paid for that hard work…you gotta sell! Luckily, there are many things you can do to build confidence and calm before a sales meeting. And that’s what we’re diving into today. I’m pumped to be joined by voiceover professional John Melley who – if you’ve listened to Pat Flynn’s “Smart Passive Income” podcast – you already know…he’s the guy who’s intro’d Pat and done his fun facts for years. Needless to say, I’ve been listening to John in this form for years. Always wondering…”Is that his real voice?” You’ll find that out in this wide-ranging convo about: Calming nerves before sales meetings How to speak and present clearly and confidently How to physically change your state if you’re nervous How to save your voice when you talk a lot Posture tips while working And a whole lot more. P.S. Be sure to check out his book The Voiceover Athlete (don’t worry, it’s for web designers too!) Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/370 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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369 - Following your Intuition in Business with Alyssa Williamson 1:02:21

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Trusting your gut…it usually pays off, maybe not on the books, but personally. But following your intuition is not always easy. Especially if sales are down, confidence is low, etc. You may have no idea where your intuition is leading you. So to help with this topic, I’m here to share my recent convo with business coach and mentor Alyssa Williamson who has some SOLID advice and principles for leading your business through intuition and following what works for you. As someone who faced burnout and learned the dangers of NOT following her intuition, Alyssa is a real-world example of how to live this first hand. Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/369 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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(BONUS) Takeaways from my Convo with Chris Do 23:44

for 5 weeks siden23:44

23:44

Listen to my full interview with Chris Do ( ep 368 ) 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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368 - Pricing Your Design Services with Chris Do 57:50

for 5 weeks siden57:50

57:50

I teased about this recently on my social media and got a HUGE response which tells me…you’re pumped to see Chris Do on The Web Design Business Podcast and I’m pumped to share our full conversation with you! Chris is known for helping web designers charge their worth, price value over time, get higher-paying clients, how to negotiate during a sales call and how to price for the life you want to live and somehow, we covered all of that and more in our very fast hour together. Enjoy the full convo and head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/368 P.S. Did you know? Web Designer Pro members got early access to this conversation, completely unedited – it’s just another reason to join WDP as you get access to the private Pro Podcast feed no matter what tier you’re on! Become a member today at webdesignerpro.com Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/368 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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(BONUS) How to Offer Paid Discovery with Shannon Mattern (audio training) 1:18:05

for 6 weeks siden1:18:05

1:18:05

This was a recent live guest expert training held in my community Web Designer Pro™ . To get all the resources mentioned, along with the links, slides and access to the extended Q&A session, you can get it as a member of Pro! In this training, Shannon Mattern covers how to offer paid discovery and more specifically, how and when to add it into your sales calls. If you’re interested in getting paid before you get paid, getting paid for your ideas and/or having a clear separation between free consult calls vs paid discovery/strategy sessions…this one is for you. If you’d like more guidance, scripts and a more “handheld” approach to offering paid discovery, Shannon has a full Paid Discovery Mastery Course ! Normally $500, only $297 for members of Pro AND for a limited time, you can get this same discount even if you're not yet a member of Pro! Use code coupon code PAIDDISCOVERYPRO at checkout. 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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367 - Building an Online Community (for Your Web Design Clients) with Carol Dunlop 1:04:51

for 6 weeks siden1:04:51

1:04:51

As a web designer, you may eventually get to a point (or maybe you’re there now) where you want to connect, support and continue to empower your clients in one place. One way to do that is by offering a customer membership or community. It’s a great way to build MRR, stay top of mind, create powerful customer relationships, partnerships, etc. I get it, as a web designer, you didn’t sign up to be a community builder BUT you might be sitting on a golden opportunity here so to dive into this subject, I’m excited to share a conversation I had with Carol Dunlop – a Web Designer Pro member and entrepreneur of over 30 years, recently on her podcast! While she interviews me in this one about online community building and about how to reignite HER customer marketing membership, everything we discuss can be implemented by you if you’re considering having a customer membership of your own. We dive into: How a little change in her maintenance plan massively increased her MRR almost instantly How to build an online customer community When to sell said community in the lifetime of a customer How to balance community building and service work How to price a customer community And much more. Big thanks for letting me repurpose this chat with you and to Carol for having me on her show! Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/367 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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366 - 50% Marketing - 50% Services with James Barnard 1:16:05

for 7 weeks siden1:16:05

1:16:05

Ever wondered how to have time to market your business while still having time to get design projects done? Well, there’s no magic formula and striking the balance between the two is tricky. But a great example of someone doing this well is my dude from down under, word-class logo designer James Barnard. James follows a simple 50/50 approach. Meaning 50% of his work is dedicated to marketing (social media, videos, speaking, interviews) and 50% is dedicated to service work (proposals, calls, logo designs, admin work, etc) It was awesome catching up with James to dig into this topic more which – speaking of 50% – is actually only 50% of this conversation. This turns into a coaching call about halfway through as we dig into James’ lead funnel and we pinpointed some very interesting challenges that I helped walk him through. I hope everything we covered together helps you and your lead funnel/bad-fit weeding out processes as well. P.S. I recently posted about the website audit I did for James following this call that you can check out here! It’ll be a great next step after hearing our convo. Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/366 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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365 - How to Create Landing Pages (that actually convert) with Alisha Conlin-Hurd 1:05:23

for 8 weeks siden1:05:23

1:05:23

Building landing pages or sales pages that convert isn’t rocket science. But there is some science to it. Most of which is proven and can be learned from (and implemented) into your own sales pages very quickly. So, let’s cut right to the chase on how to create high-converting landing/sales pages with an expert who’s been around the block MANY times over. This is a chat with Alisha Conlin-Hurd who’s worked on, optimized and deployed thousands of high-converting sales pages across hundreds of different industries. She’s a wealth of knowledge on the subject but in this one, we get into the specifics you can apply to your web design services pages and lead generators including: How long a sales pages should be What common elements are high-converters How to balance images, graphics and copy together If AI converts What “stand out” practices you can try out without veering too far off the proven path of conversions Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/365 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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364 - Managing ADHD as a Web Designer with Rob Chaplin 1:16:59

for 9 weeks siden1:16:59

1:16:59

An unexpected topic of conversation I’ve consistently had over the last couple years when coaching members of my community Web Designer Pro privately is around managing ADHD and running a web design business. When thinking about ADHD, I’m probably not alone in immediately jumping to the visual of the wild 7 year old kid who can’t sit down in class. But since the conversation around this has become more prevalent for me both personally in my coaching DM’s and in the web design community at large via other forums or groups I check into, I wanted to dig into what this looks like practically for adults running a web design business. Since this is a sensitive topic, I wanted to chat with someone who I could level with and learn from versus being educated from an “ADHD Coach” per say. That’s why I’m dang pumped about sharing my recent convo with my old friend (literally, we were doubles tennis partners in High School) Rob Chaplin. Rob and I reconnected a couple years back when he was considering jumping into a creative field like web design. Since then, he’s been through all my courses, built up his freelance business and became a member of my community Web Designer pro. But in 2024, he let me know that he hit a wall…feeling disorganized, down, scattered and disoriented about how to move forward in business and in life. Now, many of these feelings are natural when you start a business, do something new or take on the common stresses of building something – but for Rob, it was more. After some self-research, he dipped his toe into pursuing ADHD treatment, most of which are behavioral and habitual and I have to say, I’ve seen a noticeable difference with his output and his overall energy and state. For all those reasons and more, I wanted to have an open chat about HIS experience and journey managing ADHD as a web designer and because he’s so new in the journey and he’s really passionate about sharing what’s working for him. We dig into: The red flags that led him to research ADHD How he started small and began making better progress in becoming more focused and productive What tips, tricks and strategies he uses to help his ADHD (daily) now How creative fields like web design are actually ideal for folks on any spectrum of the ADHD scale How ADHD can actually be used in a very positive way with boundaries and constraints Again, this is purely an explorative chat for me to learn more about this world without judgement or preconceived notions. Disclaimer: Rob shares HIS journey, methods, strategies and medications that work for him but this is not medical advice or recommendation. See your doctor or consult with a professional before exploring any of the medications that are mentioned. Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/364 🤖 Broc (the WDP™ bot) is live! Our new Ai assistance will help you find anything in Pro and even give you coaching based off Pro courses and source material. Available now on the community and coaching levels of Pro! Join today 👉 webdesignerpro.com and give Broc a go! P.S. If you're on the Courses Tier, upgrade here to get instant access to Broc!…

Web Design Business with Josh Hall

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363 - Scaling A Web Design Business (from owner and contractor point of view) with Sandy Burns and Alexis Myers 1:15:07

for 10 weeks siden1:15:07