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The Agile Brand with Greg Kihlström®


1 #651: AI and in-house creative teams with Jen Rapp, Superside 29:27
29:27
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With AI’s ability to augment in-house creative teams, how does that change the way organizations should approach both their creative strategies and how they evaluate the value of creative as a business function? Today, we’re joined by Jen Rapp, Chief Marketing Officer at Superside. Jen has had key roles at iconic brands like Patagonia, Arc’teryx, DoorDash, Owlet Baby, and Klaviyo. Now, she’s leading Superside’s rebrand with a focus on AI-powered creative services that augment in-house teams. RESOURCES Superside website: https://www.superside.com Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studio Don't miss Medallia Experience 2025, March 24-26 in Las Vegas: Registration is now available: https://cvent.me/AmO1k0 Use code MEDEXP25 for $200 off registration Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
UX of EdTech
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Indhold leveret af Alicia Quan. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Alicia Quan eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
A design studio cultivating learning, creativity, and play
…
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60 episoder
Marker alle som (u)afspillede ...
Manage series 2978026
Indhold leveret af Alicia Quan. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Alicia Quan eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
A design studio cultivating learning, creativity, and play
…
continue reading
60 episoder
Alle episoder
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UX of EdTech

Alicia Quan introduces our new podcast co-host, Sarah Mondestin ! Ever wondered how to collaborate with UX of EdTech ? This episode should point you in the right direction. The hosts discuss Sarah's diverse career journey from educator to UX content designer and her involvement in various UX of EdTech initiatives. The conversation covers the structure and goals of the UX of EdTech Community and Studio, highlighting their focus on networking, showcasing work, and supporting EdTech companies with specialized UX teams. Don’t miss the end where they highlight what is inspiring them lately. Chapters 01:26 - Sarah's career journey 06:50 - The Community 15:54 - The Studio 20:53 - This week’s curiosity and inspirations Worth Noting Sarah Mondestin is a former educator and principal. She’s a UX Content Designer and Strategist who helps companies consider their overall UX content strategies. Sarah has served as the Editorial Lead and Content Design and Research Advisor to support UX practitioners in our industry. She’s now the Director of Design Operations and Partnerships for UX of EdTech. Follow Sarah on LinkedIn or visit her website for more ways you can collaborate. Sarah’s previous podcast episode: EdTech UX Writing and Content Design: A Journey Sarah’s article series: UX Writing in EdTech Follow us Find or share job openings Publication Newsletter (Respond to this episode here) The Community application is available on our website. UX of EdTech is a design studio that cultivates learning, creativity, and play.…
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UX of EdTech

How can UX practitioners upskill in game design for a learning context? And why is this important in EdTech? Alicia Quan chats The Sims, cheat codes, and moving past the “Big 5” of gamification (points, badges, leader boards, levels, progress bars) towards something more with: Chris Bennett , Game designer, Stanford invited lecturer, and EdTech advisor Worth Noting: Chris’ Stanford Game Design Thinking Blog Nine Dimensions of Deep Flow Browning’s MDAO framework Core Engagement Loop Follow UX of EdTech The Latest in UX of EdTech UX Job Openings in EdTech…
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UX of EdTech

1 Inclusive Design in EdTech Products (Kahoot & Backpack Interactive) 26:49
26:49
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What is the current state of inclusive EdTech products and what are some resources to grow in this area? Alicia Quan chats with: Louisa Rosenheck , Director Learning Design at Kahoot! Sean Oakes , Creative Director at Backpack Interactive Worth Noting: The Kahoot! For All project , funded by the LEGO Foundation Follow for more goodies The Latest at UX of EdTech UX Job Openings in EdTech…
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UX of EdTech

1 The Design and UX Research of Khanmigo (Khan Academy) 35:42
35:42
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Alicia Quan chats with two members from the Khanmigo team at Khan Academy: Karen Shapiro , Sr. UX Researcher, former teacher of 16 years Jonah Goldsaito , Principal Product Designer They discuss: The story of how Khanmigo was developed and their early partnership with OpenAI on its GPT4 LLM launch The most challenging parts of the journey so far Balancing excitement and optimism with caution and foresight when it comes to AI developments What’s next for Khanmigo —— 🔸 Resources: UX of EdTech Newsletter UX Job Openings in EdTech —— 🔸 Show Mentions: Khanmigo —— Music by Sleep Still…
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UX of EdTech

Alicia Quan chats with several members from the team at ETS AI Labs: Lisa Ferrara , Sr. Director, Product Development Narmeen Makhani , Executive Director of Technology Erin Scully , Sr. Director of Learning Science and Design They discuss: 1. Cross-functional approaches to product development 2. The role of LX Design 3. Educational contexts and use cases for AI 4. Designing with explainable AI in mind —— 🔸 Resources: UX of EdTech Newsletter UX Job Openings in EdTech —— 🔸 Show Mentions: ETS AI Labs —— Music by Sleep Still…
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UX of EdTech

1 Choosing Literacy Programs That Work (LXD Research) 23:29
23:29
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Alicia Quan chats with Dr. Rachel Schechter, who founded Learning Experience Design (LXD) Research at Charles River Media Group, acting as Principal Investigator and Chief Research Advisor to companies large and small. Rachel helps guide the use of data and evaluation to support product improvements, build evidence of efficacy, and strengthen customer implementations. They discuss: Ensuring educator-leaders choose literacy programs that work LXD Research Research certifications of products and why is it important The relationship between UX research and these certifications Advice for education/EdTech researchers of all kinds —— 🔸 Connect: Dr. Rachel Schechter Alicia Quan 🔸 Resources: UX of EdTech Newsletter LinkedIn & UX Job Opportunities 🔸 Show Mentions: LXD Research —— Music by Sleep Still…
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UX of EdTech

1 Building Duolingo Max with OpenAI's GPT-4 48:12
48:12
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Alicia Quan chats with two members from Duolingo about their work as an early launch partner with OpenAI’s GPT-4 model: Edwin Bodge, Principal Product Manager Megan Bednarczyk, Senior Product Designer They discuss how they launched Duolingo Max, including: The story of how Duolingo Max came to be Biggest challenges of that journey and process Balancing optimism with caution when it comes to recent developments in AI Advice for teams currently exploring and building with GPT4 and generative AI —— 🔸 Connect: Edwin Bodge Megan Bednarczyk Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter Job postings and resources in UX and EdTech —— 🔸 Show Mentions: Duolingo Max —— Music by Sleep Still…
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UX of EdTech

1 Leading Design at an Education Startup (Maven) 53:03
53:03
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Alicia Quan chats with Yuan Wang , the Head of Design at Maven, aka the university of the future. She is also a leadership coach (CPC) and an adjunct professor at California College of the Arts. She previously led design at Airbnb, Twitter, and Mozilla. They discuss: Maven’s mission How the Founding Product Designer role influenced the business Best timing for hiring design support at a startup What’s next for leading design at Maven Maven is currently hiring a product designer Advice for those working in UX and also education Learning communities —— 🔸 Connect: Yuan Wang Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter Support for those hiring and job seeking in UX and EdTech on LinkedIn —— 🔸 Show Mentions: Maven —— Music by Sleep Still…
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UX of EdTech

Alicia Quan chats with a few members of the team who worked on Quizlet’s Q-Chat, the world’s first AI tutor built with OpenAI’s ChatGPT. It is modeled on research demonstrating that the most effective form of learning is one-on-one tutoring. Eli Kariv , Sr. Product Manager, Pranavi Javangula , Product Designer, Ling Cheng , Director of Machine Learning They discuss: What problem is Q-Chat solving for? What user outcomes were you working towards? A common question being asked is whether ChatGPT is a threat to education. What is your take on the topic? What were some of the concerns you worked through as a team? What feedback have you received since the release from educators and students? What have you observed? It’s March, 2023. Will we still be talking about ChatGPT next year? Thoughts on the anticipated release of GPT-4? Advice for product designers, UX professionals, and product teams currently exploring and building with GPT and other generative large language AI models? —— 🔸 Connect: Eli Kariv Pranavi Javangula Ling Cheng Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter LinkedIn Page + UX Job Opportunities —— 🔸 Show Mentions: Q-Chat in Beta —— Music by Sleep Still: https://open.spotify.com/artist/0wEV3QCeKk62F3w2x3zo5I…
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UX of EdTech

1 Considering an EdTech UX Agency (Backpack Interactive) 34:24
34:24
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Alicia Quan chats with the team at Backpack Interactive . Backpack is a strategy, UX and design company focused on the EdTech space. On this episode, we hear from: - Principal and Creative Director, Sean Oakes - Director of Creative Operations, Milagros Montalvo They discuss the benefits of when companies design to outsource their UX design work and also the flip side when there would be factors that could make this route challenging. —— 🔸 Connect: Backpack Interactive Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter LinkedIn Page + UX Job Opportunities —— 🔸 Show Mentions: Article : Outsourcing your EdTech UX Design: Everything you need to know —— Music by Sleep Still…
Alicia Quan chats with Nicole Gallardo , Founder and UX/UI Director of the program, Founders Who UX . They discuss why UX work is important and valuable for EdTech and education companies. They talk about the biggest barriers startups face in hiring UX support, the options they have, and what their next steps should be. They also touch on what’s next for UX of EdTech this year. —— 🔸 Connect: Nicole Gallardo Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter LinkedIn Page + UX Job Opportunities —— 🔸 Show Mentions: Founders Who UX Nicole on Medium and Twitter —— Music by Sleep Still…
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UX of EdTech

1 🔸 Why UX is Important for EdTech Startups 47:22
47:22
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Alicia Quan chats with Jessica Millstone , a venture capitalist, angel investor, and co-founder and managing director of Copper Wire Ventures , an early-stage fund focused on investing in women-led technology companies, primarily in the education space. Prior to the investing world, Jessica’s career spans deep and wide in EdTech and UX. She now brings her growing UX mindset to her current work with startups in the future of learning and work. They cover several topics, including: Why UX work is important for EdTech and education startups (including success stories) The biggest barriers to startups hiring UX support How to win investors with a UX mindset Advice for founders and UX practitioners working together If you are interested in hiring fractional and part-time UX support for your EdTech or education company, please reach out to Alicia Quan to get connected. —— 🔸 Connect: Jessica Millstone Alicia Quan —— 🔸 Resources: UX of EdTech Newsletter LinkedIn Page + UX Job Opportunities —— 🔸 Show Mention: Copper Wire Ventures —— Music by Sleep Still…
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UX of EdTech

1 EdTech UX Writing and Content Design: A Journey 27:16
27:16
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Alicia Quan chats with a former educator and principal, and now UX Writer at BrainPOP, Sarah Mondestin . Sarah has served as the Editorial lead at UX of EdTech and has helped build an amazing mound of written resources to support UX practitioners in our industry. Be sure to check out the publication that she has been leading. They talk about going from the classroom to an EdTech role and the transferrable skills and circumstances Sarah has leaned on. They also discuss the tricky question of differences between UX Writing and Content Design. Sarah digs into her 3-Part blog series on UX Writing in EdTech and why this role is so crucial to the success of businesses. —— 🔸 Connect: Sarah Mondestin Alicia Quan 🔸 Resources: UX of EdTech Newsletter LinkedIn Page facilitating UX Job Opportunities 🔸 Show Mention: UX Writing in EdTech ( 3-Part Series ) —— Music by Sleep Still…
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UX of EdTech

1 Design as an EdTech Thought Partner - Design Maturity Part 7 17:58
17:58
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Alicia Quan chats with a Senior Product Design Manager at Coursera, Justin Morken. They discuss how to approach moving the needle from design as a service to design as a thought partner. Justin explains in very practical ways how to shift people’s perception of what a designer does for the organization and the people it serves. This is Part 7 and the final episode of the Design Maturity Series (2022). How do leaders build design maturity in their teams and across their EdTech company? What are the challenges and what benefits are in store? Be sure to check out our previous episodes. —— 🔸 Connect: Justin Morken Alicia Quan —— 🔸 Resources: Email Series : Exploring EdTech Product Design, UX careers, and Education UX Job Opportunities in EdTech UX of EdTech Blog Publication Slack Community: DM Alicia Quan on LinkedIn to receive an application. —— Music by Sleep Still…
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UX of EdTech

1 The Power of UX in Higher Ed - Design Maturity Part 6 46:39
46:39
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Alicia Quan chats with the Chief of User Experience at EdPlus (Arizona State University), Amanda Gulley. EdPlus is a central enterprise unit within Arizona State University focused on the design and scalable delivery of digital teaching and learning models to increase student success and reduce barriers to achievement in higher education. Students are deeply embedded throughout their design processes and team. They truly invest in students and emerging talent. This conversation is PACKED with depth and insight. Be ready to take some notes as Amanda dives deeply into how their organization works. This is Part 6 of the Design Maturity Series . How do leaders build design maturity in their teams and across their EdTech company? What are the challenges and what benefits are in store? Stay tuned for our final interview. —— 🔸 Connect: Amanda Gulley EdPlus at ASU Alicia Quan —— 🔸 Resources: Email Series : Exploring EdTech Product Design, UX careers, and Education UX Job Opportunities in EdTech UX of EdTech Blog Publication Slack Community: DM Alicia Quan on LinkedIn to receive an application. —— Music by Sleep Still…
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