The Happy Homemaker: How Advertising Invented The Housewife - Part 1 (From The AOP Archives) Under The Influence With Terry O'Reilly podcast

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The Happy Homemaker: How Advertising Invented The Housewife - Part 1 (From the AOP Archives)

1y ago 29:21

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Indhold leveret af Apostrophe Podcast Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Apostrophe Podcast Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

This week, we look at how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.

The rest is advertising history.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

346 episoder

#Marketing #Canada Marketing #Canada #Business #Society #Apostrophe Podcast Network #Advertising #Terry OReilly

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The Happy Homemaker: How Advertising Invented The Housewife - Part 1 (From the AOP Archives)

Under the Influence with Terry O'Reilly

35,574 subscribers

published 1y ago

Del

MP3•Episode hjem

Indhold leveret af Apostrophe Podcast Network. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Apostrophe Podcast Network eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

This week, we look at how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.

The rest is advertising history.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

346 episoder

#Marketing #Canada Marketing #Canada #Business #Society #Apostrophe Podcast Network #Advertising #Terry OReilly

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