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Indhold leveret af Yoast and Yoast SEO. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Yoast and Yoast SEO eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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Marieke van de Rakt on readability, product marketing and leading Yoast
Manage episode 292327291 series 2860562
Indhold leveret af Yoast and Yoast SEO. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Yoast and Yoast SEO eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Marieke and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up:
- 1:20 - How Marieke became the CEO of Yoast
- 4:20 - The origin of the readability analysis in Yoast SEO
- 7:52 - The importance of readability
- 12:53 - Readability analysis changes in the past 5 years
- 18:12 - Product copy and SEO
- 26:14 - Using video in your marketing
- 28:39 - What led up to Marieke becoming the CEO of Yoast?
- 31:40 - What a conversion rate and Marieke's PhD conclusion have in common
- 38:42 - How Marieke sees the core values of Yoast
25 episoder
Del
Manage episode 292327291 series 2860562
Indhold leveret af Yoast and Yoast SEO. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Yoast and Yoast SEO eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
Marieke and Joost will cover the following topics during this episode, with timestamps indicating when the topic comes up:
- 1:20 - How Marieke became the CEO of Yoast
- 4:20 - The origin of the readability analysis in Yoast SEO
- 7:52 - The importance of readability
- 12:53 - Readability analysis changes in the past 5 years
- 18:12 - Product copy and SEO
- 26:14 - Using video in your marketing
- 28:39 - What led up to Marieke becoming the CEO of Yoast?
- 31:40 - What a conversion rate and Marieke's PhD conclusion have in common
- 38:42 - How Marieke sees the core values of Yoast
25 episoder
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Minder om The Yoast SEO podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
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