))
Using Immersive Customer Experience to Delight and Sell with Geoff Thatcher
Manage episode 294031508 series 2930366
Indhold leveret af Eric Dickmann. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Eric Dickmann eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
In episode 74, host Eric Dickmann interviews Geoff Thatcher. Geoff is a writer, teacher, author, and Founder and Chief Creative Officer of Creative Principals. He is an experienced creative leader who knows how to take a project from concept to reality. For most of his career, these projects have been about world-class experiences such as the grand opening of Warner Bros. World Abu Dhabi and the American Airlines Museum. Whether it’s the world’s largest video dome on a beach in Dubai or the opening ceremonies of the Rio 2007 Pan American Games in Brazil’s Maracanā Stadium, Geoff’s work transcends borders.
He is a writer and teacher who once facilitated a leadership communication workshop at The CIA University (yes, that CIA). In 2020, he published his first book The CEO’s Time Machine that TD Magazine said: “is a great way to prepare your mindset going into conversations about how your business can navigate our new, uncertain world.”
For show notes and a list of resources mentioned in this episode, please visit: https://fiveechelon.com/using-immersive-customer-experience-delight-sell-s5e8/
A fractional CMO can help build out a comprehensive marketing strategy and execute targeted campaigns designed to increase awareness and generate demand for your business...without the expense of a full-time hire.
The Five Echelon Group - Fractional CMO and strategic marketing advisory services designed for SMBs looking to grow. Learn more at:
122 episoder
Del
