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Creating Value and Community in Your Firm
Manage episode 429131172 series 2797558
Join Randy Crabtree on Episode 167 of The Unique CPA as he talks with Jake Kessenich, former COO and Partner at Encurio, about their recent rebranding journey, developing niche markets, and unique pricing strategies. Jake shares his insights into their industry transition, client relationships, and the importance of aligning personal values with business goals, which led to Encurio entering the death care services industry niche—an invaluable episode for accounting professionals looking to elevate their practice.
Get the full show notes and more resources at TheUniqueCPA.com
187 episoder
Manage episode 429131172 series 2797558
Join Randy Crabtree on Episode 167 of The Unique CPA as he talks with Jake Kessenich, former COO and Partner at Encurio, about their recent rebranding journey, developing niche markets, and unique pricing strategies. Jake shares his insights into their industry transition, client relationships, and the importance of aligning personal values with business goals, which led to Encurio entering the death care services industry niche—an invaluable episode for accounting professionals looking to elevate their practice.
Get the full show notes and more resources at TheUniqueCPA.com
187 episoder
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