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#105 RaceTrac: 90 Years of Convenience, 6 Years of Travel Centers Excellence
Manage episode 432761080 series 3459955
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RaceTrac is making major moves in the travel center industry. Nick LaFalce, RaceTrac's marketing manager, joins the podcast to share how RaceTrac is positioning the 90-year-old retail convenience chain’s new travel center program for professional drivers and on-the-go travelers.
LaFalce, Darren Schulte, NATSO's vice president, membership, and host Amy Toner talk loyalty, merchandising, driver appreciation plans, and more.
With special guest:
Nick LaFalce, Marketing Manager, RaceTrac
Hosted by:
Amy Toner, Executive Director, NATSO Foundation and Darren Schulte, Vice President, Membership, NATSO
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