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#15: Tatiana Birgisson, CEO and Founder of MATI Energy
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Tatiana Birgisson is the founder and CEO of MATI Energy, an all-natural energy drink that goes toe to toe with the likes of Red Bull. I wanted to have her on the show to talk about what it's like to go from starting a company in your dorm room to the Inc 30 Under 30 list a few years later.
The truth is I had no idea how remarkable she is. You're going to hear from Tatiana about what it's like to start something that you care deeply about, something that matters. We talk about
- Her unique upbringing and flying around the world with her sister at the age of 5
- What she learned from her parents about new beginnings
- How she learned entrepreneurship from her grandparents while driving tourists around on jetskis
- How she got up 700 days in a row and renewed her commitment to see MATI through
- How she hustled her way into her partnership with Whole Foods
- What she looked for in her early hires
- Starting her own factory and learning how to ask for help
- and much much more
If you're not motivated to go do something amazing after listening to Tatiana, you need to check your pulse.
Links to Tatiana and MATI Energy can be found at scottbarstow.com/podcast.
Grab your notebook ans listen in on my conversation with Tatiana Birgisson of MATI Energy
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