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Leveraging B2B SaaS Reviews: Insights and Strategies for Tech Sales Success

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Manage episode 397581344 series 2545518
Indhold leveret af David Dulany. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af David Dulany eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
We delve into the intricacies of pipeline and revenue production in B2B Tech Sales with a special focus on B2B SaaS reviews. Our guest, Joe Kevens, founder of B2B SaaS Reviews and Director of Demand Gen at Partnerstack, brings a wealth of knowledge on the subject.He highlights the evolving nature of the buyer journey, stressing the increasing reliance on peer reviews and third-party sites in decision-making processes.
The podcast covers the nuances of various review platforms, providing valuable insights for those in demand generation and marketing roles.Joe’s expertise illuminates the crucial role of reviews in the current B2B landscape, offering practical advice on how companies can effectively navigate and leverage these platforms for optimal sales and marketing outcomes. This episode is a must-listen for anyone looking to deepen their understanding of the B2B SaaS review ecosystem and its impact on tech sales and marketing strategies.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.
  continue reading

360 episoder

Artwork
iconDel
 
Manage episode 397581344 series 2545518
Indhold leveret af David Dulany. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af David Dulany eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.
We delve into the intricacies of pipeline and revenue production in B2B Tech Sales with a special focus on B2B SaaS reviews. Our guest, Joe Kevens, founder of B2B SaaS Reviews and Director of Demand Gen at Partnerstack, brings a wealth of knowledge on the subject.He highlights the evolving nature of the buyer journey, stressing the increasing reliance on peer reviews and third-party sites in decision-making processes.
The podcast covers the nuances of various review platforms, providing valuable insights for those in demand generation and marketing roles.Joe’s expertise illuminates the crucial role of reviews in the current B2B landscape, offering practical advice on how companies can effectively navigate and leverage these platforms for optimal sales and marketing outcomes. This episode is a must-listen for anyone looking to deepen their understanding of the B2B SaaS review ecosystem and its impact on tech sales and marketing strategies.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.
  continue reading

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