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Content Optimization Process with Ben Kazinik, Director of Content at Mayple #93

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Manage episode 383686762 series 2993543
Indhold leveret af Minuttia. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Minuttia eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode of The SaaS SEO Show, we’ve interviewed Ben Kazinik, Director of Content at Mayple, and discussed the correlation between social shares and organic performance, topic cluster selection process, and more.

************************

Timestamps:

  • (00:00) - Intro
  • (01:02) - Who is Ben Kazinik?
  • (01:58) - Ben’s background.
  • (03:45) - What is Mayple?
  • (06:56) - From 0 to 50K traffic per month.
  • (09:40) - Building momentum with a single blog.
  • (10:53) - Correlation between social shares and organic performance.
  • (13:03) - Content optimization process.
  • (19:35) - Thoughts on changes in search.
  • (23:20) - The pros and cons of targeting a specific audience.
  • (26:06) - Learnings from competing major industry players.
  • (29:37) - Thoughts on AI content.
  • (32:44) - Topic cluster selection process.
  • (37:31) - The future of SEO and content marketing.
  • (42:26) - Learn more about Ben and Mayple and get in touch.
  • (43:14) - Outro

************************

Useful Links:

Website: https://www.mayple.com/

Ben on LinkedIn: https://www.linkedin.com/in/ben-kazinik/

************************

Stay Tuned:

► Website: https://minuttia.com

► YouTube: https://bit.ly/2DHaJNr

► LinkedIn: https://bit.ly/2BZJmhb

************************

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

  continue reading

112 episoder

Artwork
iconDel
 
Manage episode 383686762 series 2993543
Indhold leveret af Minuttia. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Minuttia eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode of The SaaS SEO Show, we’ve interviewed Ben Kazinik, Director of Content at Mayple, and discussed the correlation between social shares and organic performance, topic cluster selection process, and more.

************************

Timestamps:

  • (00:00) - Intro
  • (01:02) - Who is Ben Kazinik?
  • (01:58) - Ben’s background.
  • (03:45) - What is Mayple?
  • (06:56) - From 0 to 50K traffic per month.
  • (09:40) - Building momentum with a single blog.
  • (10:53) - Correlation between social shares and organic performance.
  • (13:03) - Content optimization process.
  • (19:35) - Thoughts on changes in search.
  • (23:20) - The pros and cons of targeting a specific audience.
  • (26:06) - Learnings from competing major industry players.
  • (29:37) - Thoughts on AI content.
  • (32:44) - Topic cluster selection process.
  • (37:31) - The future of SEO and content marketing.
  • (42:26) - Learn more about Ben and Mayple and get in touch.
  • (43:14) - Outro

************************

Useful Links:

Website: https://www.mayple.com/

Ben on LinkedIn: https://www.linkedin.com/in/ben-kazinik/

************************

Stay Tuned:

► Website: https://minuttia.com

► YouTube: https://bit.ly/2DHaJNr

► LinkedIn: https://bit.ly/2BZJmhb

************************

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

  continue reading

112 episoder

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