The Push is the podcast for senior marketers who are dying to hear truth! We speak directly to your day-to-day reality and don't bother with superfluous tactics you don't need.
The thing is......senior marketing is uniquely frustrating:

• You have to sell the 'why' more than any other department.
• You're held accountable for outcomes beyond your control.
• You're forever dealing with non-marketers who 'know better than you'.
• You're always dealing with conflicting agendas.
  

While these challenges are painful, they can be overcome. We help you by hosting senior marketers who candidly share stories, analogies, and mental models they've used.

You can use these conversations to:

• Explain complex concepts to non-marketers.
• Get more client buy-in
• Explore new ideas.
• Better articulate your existing knowledge.
• Explain the 'why' behind your strategy.
• Keep your own team engaged.
• Better navigate marketing politics (which are inevitable).
• Remember that you're not alone in your experiences.
  

No empty buzzwords, no listicles, no generic advice.

Just straightforward, lively conversations to help make the toughest parts of marketing easier.

Whether you’re in-house, agency-side, or a consultant, you’ll leave feeling inspired to speak up, and lead with confidence.

The Push is hosted by Jack Ferguson, a Brand Strategist with 15 years' of marketing and brand experience across 20+ industries.

Join Jack as he welcomes other senior marketers into the conversation every fortnight.