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Hootsuite’s Blueprint: How to Formalize Your Partner Program

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Manage episode 386261728 series 3034279
Indhold leveret af Allbound. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Allbound eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this enlightening podcast episode, Pete Rawlinson (CMO of Allbound) engages in a deep conversation with James Partington (Head of Partnership Programs at Hootsuite) about the significance of developing a partner-centric journey and the steps they took to formalize their own partner program.

Listen as James takes us through his valuable experience at Hootsuite, highlighting the key considerations they made during their partner program revamp. He emphasizes the importance of providing clear value to partners and debunks the notion that a “build it and they will come” mindset works with partner portals.

  continue reading

147 episoder

Artwork
iconDel
 
Manage episode 386261728 series 3034279
Indhold leveret af Allbound. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Allbound eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this enlightening podcast episode, Pete Rawlinson (CMO of Allbound) engages in a deep conversation with James Partington (Head of Partnership Programs at Hootsuite) about the significance of developing a partner-centric journey and the steps they took to formalize their own partner program.

Listen as James takes us through his valuable experience at Hootsuite, highlighting the key considerations they made during their partner program revamp. He emphasizes the importance of providing clear value to partners and debunks the notion that a “build it and they will come” mindset works with partner portals.

  continue reading

147 episoder

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