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One of the IoT’s Latest Buzzwords: Digital Product Passports

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Manage episode 391738667 series 1274392
Indhold leveret af Hammock Aaron and Stephen Statler. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Hammock Aaron and Stephen Statler eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode of the Mr. Beacon Podcast, Dominique Guinard, VP of Innovation at Digimarc, discusses the concept of Digital Product Passports (DPP). With the potential to disrupt the US, DPP originates from the EU's commitment to carbon neutrality by 2050, DPP empowers consumers with vital information on product carbon footprints, revolutionizing conscious consumerism.


Dominique explores the shift from a "nice to have" to a "must have," impacting global brands and combating greenwashing. We’ll uncover DPP standards, such as GS1, and how it authenticates transactions, providing a guide to navigating sustainability, digital innovation, and the future of informed choices. Stay ahead with Mr. Beacon!


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

199 episoder

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Manage episode 391738667 series 1274392
Indhold leveret af Hammock Aaron and Stephen Statler. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Hammock Aaron and Stephen Statler eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

In this episode of the Mr. Beacon Podcast, Dominique Guinard, VP of Innovation at Digimarc, discusses the concept of Digital Product Passports (DPP). With the potential to disrupt the US, DPP originates from the EU's commitment to carbon neutrality by 2050, DPP empowers consumers with vital information on product carbon footprints, revolutionizing conscious consumerism.


Dominique explores the shift from a "nice to have" to a "must have," impacting global brands and combating greenwashing. We’ll uncover DPP standards, such as GS1, and how it authenticates transactions, providing a guide to navigating sustainability, digital innovation, and the future of informed choices. Stay ahead with Mr. Beacon!


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

199 episoder

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