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The Power of PR in the Wedding Industry: An Interview with Meghan Ely
Manage episode 449762387 series 3613904
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In this debut episode, host Michael Coombs interviews Meghan Ely, an award-winning wedding industry speaker and founder of OFD Consulting. With over 15 years of experience, Meghan discusses the essential role of PR in the event industry, its intersection with social media, and the benefits it brings even in the digital age. They dive into topics like SEO, styled shoots, vendor credits, and pay-to-play editorials. Meghan also shares insights on how she uses PR to elevate her own business and provides advice for wedding and event professionals at various stages of their careers. The episode wraps up with a fun rapid-fire segment where Meghan reveals her favorite books, movies, and quotes.
00:00 Introduction to the Episode
00:44 The Importance of PR in the Social Media Era
03:41 SEO and Its Relevance Today
04:44 Exploring OFD Consulting's Services
07:13 Advice for Wedding and Event Professionals
09:50 The Role and Relevance of Style Shoots
19:18 Caught in the Act: The Importance of Disclosure
20:33 Measuring ROI in PR: Challenges and Strategies
22:43 Understanding Moz and Domain Authority
23:50 The Relevance of Print Publications in Today's Market
25:35 Personal Branding: Walking the Walk
28:07 Rapid Fire Questions: Getting to Know Meghan Ely
33:07 Final Thoughts and Farewell
Links:
OFD Consulting
Michael Coombs Entertainment
7 episoder
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