McD's & US Open Cups, Aldi vs Trader Joes Bags, Spam Musubi Fund Raiser, Gorton's Fish Merch

The Merch Drop

Spam's Musubi Maui fundraiser offers items like Musubi-shaped ottomans, mixing fun with philanthropy.

McDonald's and the US Open use collectible cups to increase customer engagement and sales.

Aldi and Trader Joe's go head to head on cooler bags. I look at L.L.Bean's tote bag rivalry with Lands End.

Gorton's is updating its image with retro-style merchandise for younger consumers.

Takeaways:

Try limited edition merch to support causes and generate interest in our brand

Consider collectible items that customers will keep and use often

Check our company's history for ideas when creating new merchandise

Include younger team members in design discussions to ensure we stay relevant

Think about unusual promotions like trade-in programs to stand out from competitors

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0:00 This week's topics:

0:49 The Makers of the SPAM® Brand Unwrap Limited-Edition SPAM® Musubi Day Merch Collection Benefiting Maui

https://www.prnewswire.com/news-releases/the-makers-of-the-spam-brand-unwrap-limited-edition-spam-musubi-day-merch-collection-benefiting-maui-302218012.html

SPAM® Musubi Day | Spam

https://www.spam.com/spam-musubi-day

4:00 McDonald's Launches New Collector's Meal That Includes a Seriously Cool Collectable

https://www.foodandwine.com/mcdonalds-collectors-meal-cups-8691129

The $10 million cocktail everyone is drinking at the US Open

https://finance.yahoo.com/news/us-open-grey-goose-concocted-090020591.html?ncid=twitter_yahoonewst_sjwumo1bpf4

7:35 Sonny's Nashville https://www.sonnysnashville.com/

Our Giant Squeeze Boozy Lemonade

https://www.instagram.com/p/C6grhqQOT_o/

8:00 Aldi Has a Copycat of the Sold Out Trader Joe’s Cooler Bags

https://www.yahoo.com/lifestyle/aldi-copycat-sold-trader-joe-130000718.html?guccounter=1

9:08 Lands’ End wants to dethrone the L.L.Bean Boat and Tote

10:29 This fish stick company just released some shockingly good merch for Gen Z - Fast Company

https://www.fastcompany.com/91181834/gortons-fish-merch-for-gen-z

Fish, but make it fashion - Gorton's Seafood

https://www.gortons.com/shop/

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