Breaking The Silos: Why You Should Own Your Marketing Data The Marketing Intelligence Show podcast

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Breaking the silos: Why you should own your marketing data

1y ago 43:20

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MP3•Episode hjem

Indhold leveret af Supermetrics. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Supermetrics eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

There are two main reasons why you want to own your data. First, you can get rid of data silos and measure your marketing performance holistically.

Second, you don't need to rely on the data retention policies of Google, Facebook, or any other platforms. With full access to your historical data, you can pull the exact datasets you need to make better decisions about the future.

But how can you take control of your marketing data? Listen to this episode to find out.

… continue reading

79 episoder

#Business #Marketing #Supermetrics

Artwork

Breaking the silos: Why you should own your marketing data

The Marketing Intelligence Show

16 subscribers

published 1y ago

Del

MP3•Episode hjem

Indhold leveret af Supermetrics. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Supermetrics eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

There are two main reasons why you want to own your data. First, you can get rid of data silos and measure your marketing performance holistically.

Second, you don't need to rely on the data retention policies of Google, Facebook, or any other platforms. With full access to your historical data, you can pull the exact datasets you need to make better decisions about the future.

But how can you take control of your marketing data? Listen to this episode to find out.

… continue reading

79 episoder

#Business #Marketing #Supermetrics

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