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212 - Sharper Branding with Robert Krastich
Manage episode 407876052 series 2893630
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We speak to Robert Krastich, Managing Director at Sharper Facility Services. Robert graduated with a Bachelor of Graphic Design (Hons) from Swinburne University. He began his career in graphic design and advertising at marketing communications giant Clemenger Group, before starting a cleaning company in 2004.
During his time in the advertising industry, Robert became passionate about branding-—particularly how products are presented.
Robert quickly realised the impact cleanliness had on product and brand presentation, and built the business around this viewpoint.
Robert’s key driver is to align Sharper with clients and brands that share this same belief—thereby making the cleaning process
more of a marketing investment than a low-value-added cost.
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