The REAL reason you have no sales...

The Jordan P. Anderson Show

Hey friends - it’s Jordan P. Anderson,

There is ONE part of the customer equation that you haven’t figured out.

Your customers love you.

They love your site.

You have traffic.

But no buyers…?

Two words: Your checkout

Your checkout page is killing your sales:

What You'll Learn:

* The only 4 form fields proven to convert cold traffic

* Every payment method your first customers’ demand

* Specific trust triggers that open wallets

* Post-purchase steps that eliminate buyer fear

* Psychology that turns visitors into customers

🔧 STRIP IT DOWN

Most startup checkout pages ask for 15+ fields of information.

You need four: email, email confirmation, name, and phone.

That’s it.

Every extra field costs you money. Every dropdown menu kills conversions. Every optional section makes people bounce.

I learned this the hard way after hundreds of failed checkouts.

💳 STACK YOUR PAYMENTS

Your early customers each have their preferred way to pay.

Some need PayPal. Others demand buy-now-pay-later options.

Missing even one payment method means losing potential customers.

Enable every payment options (Stripe, PayPal, Apple Pay, etc.)

🛡️ BUILD INSTANT TRUST

Cold traffic needs immediate trust signals. Put your "Secured by Stripe" badge above the fold. Make your guarantee specific and prominent.

Show them exactly when support responds.

Hell- put your phone number on the site - like me.

⚡ KILL THE FRICTION

Your checkout page should be a dead-end.

Your customers should have only two options: pay or leave.

Remove your header. Delete your footer. Strip every link that leads away from checkout.

When someone's ready to buy, give them one path forward.

🎯 SHOW THE FUTURE

Your potential customers fear what happens after purchase.

Show them the exact steps:

* Complete purchase

* Instant dashboard access

* Welcome email with login

* Optional onboarding call

Put these into action…

Copy what works. Don’t “innovate”.

Get your first sales.

Reply and tell me which element you're implementing first.

I read every email.

Cheers,

Jordan P. Anderson

P.S. Watch the full video to see the psychological triggers that make people trust new startups enough to buy.

Watch the full video:

PS - Pricing Your SaaS 101

RSVP: https://lu.ma/zvxr0g6u

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.jordanpanderson.com