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How Red Bull Uses Sports to Sell 12 Billion Energy Drinks Each Year

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Manage episode 446530538 series 3287857
Indhold leveret af Joe Pompliano. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Joe Pompliano eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Today's podcast uncovers the unique business model of Red Bull and how the brand uses sports to sell 12 billion cans of its energy drink each year. I'll break down the company's origins, explore its numerous sports investments, and show you why Red Bull is really a marketing company, NOT an energy drink company. Enjoy!

Ps. I recently launched a sports business community on Microsoft Teams. Join here: https://teams.live.com/l/community/FAAIJe0ERyXmJDuOQw

  continue reading

423 episoder

Artwork
iconDel
 
Manage episode 446530538 series 3287857
Indhold leveret af Joe Pompliano. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af Joe Pompliano eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Today's podcast uncovers the unique business model of Red Bull and how the brand uses sports to sell 12 billion cans of its energy drink each year. I'll break down the company's origins, explore its numerous sports investments, and show you why Red Bull is really a marketing company, NOT an energy drink company. Enjoy!

Ps. I recently launched a sports business community on Microsoft Teams. Join here: https://teams.live.com/l/community/FAAIJe0ERyXmJDuOQw

  continue reading

423 episoder

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