How The Power of Mindset Can Build Your Personal Brand with Will DeWitt

The Focus Factory

IMPORTANT POINTS

3:30 - Will’s background story and joining a franchise

6:45 - When “You’ve Arrived” doesn’t always mean you’ve arrived

8:00 - The value of growth through observing industries outside of your own

9:45 - Start local and pay attention to the small things

11:30 - Will’s favorite podcasters and instructors - Grant Cardone, John Maxwell, Tai Lopez

12:30 - Looking at the lifestyle of others to serve as a model for your growth - scale it all to where you’re at

Instead of looking to compete, I wanted to dominate my market.

14:30 - Taking your resources to train those around you to lift everyone up

15:33 - Get around people who are better than you

16:45 - The concept of “Price is made up”

18:45 - The impact of transitioning mindset leads to better sales and business

19:30 - The fear of training others, fearing competition - and how that hurts you more

21:00 - Find a fit instead of the warmest body

22:00 - Understanding you won’t attract all the clients - and why this is a good thing

24:00 - Don’t be the cheapest in town and racing to the bottom

26:00 - The progression towards a personal brand and consistent effort

28:05 - Demonstrations of why niching in makes you a specialist and more profitable, even in a super niche field

30:30 - Changing mindset - or not - will define your future and success

33:00 - The value of investing in your ongoing education and applying it to your growth

36:00 - Positive attitude leads to treating your job like a career versus a job

37:20 - Focus advice of the week: Find what works for you and train on it regularly. Get your mind right everyday.

IMPORTANT LINKS

Will on Facebook

Will’s website - Kwik Kerb

Will on Instagram

The 10X Rule by Grant Cardone

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