036: Office Hours | Chaos to Coordination to COO – Building Digital Dream Teams in Remote Marketing Agencies with Leah Leaves
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In this Office Hours episode, Optidge’s COO and resident expert in operations shares three secrets to building high-performing remote teams in digital marketing agencies. From removing the stigma that surrounds independent contractors and the fear of process standardization, Leah shares how to create a cohesive culture of drive, efficiency, and top-notch client service. This episode is packed with practical strategies & guidance to help your teams feel supported and successful.
An Optidge "Office Hours" Episode
Office Hours episodes are your go-to for details, how-to’s, and specific marketing advice. Join Optidge team members, or experience 1:1 teachings from Danny, in these shorter, focused episodes. Get ready to get marketing!
Episode Highlights:
- Leah Leaves, Optidge’s COO shares her career journey, from journalism to SEO for agencies, and ultimately to operational organization for remote teams in digital marketing agencies.
- Leah’s 3 secrets to high-performing teams in remote digital marketing agencies:
- 1 - Streamlined Onboarding - a comprehensive & detailed onboarding process is paramount in setting new team members up for success.
- 2 - Transparent Communication - whether through documentation, collaboration tools, or project management platforms, communication is key to fostering a collaborative environment, especially in remote work.
- 3 - Organization & Standardization - Meticulous organization of tools & platforms enhances overall productivity.
Links:
- Clubhouse
- Colorado State University
- Leah Leaves
- Books
Follow The Digital Marketing Mentor:
- Website and Blog: thedmmentor.com
- Instagram: @thedmmentor
- Linkedin: @thedmmentor
- YouTube: @thedmmentor
Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:
- Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.
- ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business’s digital marketing strategy.
Kapitler
1. 036: Office Hours | Chaos to Coordination to COO – Building Digital Dream Teams in Remote Marketing Agencies with Leah Leaves (00:00:00)
2. Efficient Remote Digital Marketing Strategies (00:00:05)
3. Freelancers & Contractors' Role in Team Building (00:08:10)
4. Contractors vs Employees in Agency Operations (00:16:31)
5. Team Onboarding & Transparency in Remote Work (00:27:21)
6. Importance of Organization in Standardizing Processes (00:37:45)
7. High-Performing Teams in Digital Marketing (00:41:42)
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