From Self-Taught Entrepreneur to Digital Marketing Innovator: Pamika Horsaengchai’s Journey | Ep 926

The Digital Executive

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In this episode of The Digital Executive Podcast, host Brian Thomas sits down with Pamika Horsaengchai, the founder of Sapiens, to discuss her remarkable journey from launching her own fashion e-commerce business in 2014 to becoming a leader in digital marketing. Pamika shares the challenges she faced as a young entrepreneur navigating the complexities of the online world, where she learned the ropes of SEO, social media, and e-commerce through self-teaching and perseverance. She delves into her experience at a digital marketing agency in Thailand, where she honed her data analysis skills and developed strong relationships with C-level executives.
Pamika also discusses the foundational strategies of trust-building, effective communication, and setting clear expectations that have been key to her success. Looking ahead, Pamika outlines her vision for Sapiens, including expanding service offerings and her commitment to helping startups scale efficiently. She also expresses her passion for giving back by sharing knowledge and insights with others in the digital marketing space. This episode is a must-listen for aspiring entrepreneurs and digital marketers looking for inspiration and practical advice on navigating the industry.