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Season 2 - Episode 10: Marketing & Compliance: Challenges and Key Data Protection Trends for 2022

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Manage episode 344229157 series 3405500
Indhold leveret af thecompliancefiles. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af thecompliancefiles eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Marketing is a key process regulated by data protection and marketers are one of the main users of personal data in any organisation. Direct marketing has been regulated in a number of guises for many years and the law and regulation has been subject to constant development and clarification. There are a range of penalties for non-compliance of marketing data protection breaches, and the potential for brand and reputational damage is significant. Kathy Jacobs, former Compliance Institute President, speaks to Steven Roberts, Head of Marketing in Griffith College, on marketing rules, challenges for marketers in the context of GDPR and regulation, and key data protection developments that compliance professionals/DPOs should look out for in 2022.

  continue reading

69 episoder

Artwork
iconDel
 
Manage episode 344229157 series 3405500
Indhold leveret af thecompliancefiles. Alt podcastindhold inklusive episoder, grafik og podcastbeskrivelser uploades og leveres direkte af thecompliancefiles eller deres podcastplatformspartner. Hvis du mener, at nogen bruger dit ophavsretligt beskyttede værk uden din tilladelse, kan du følge processen beskrevet her https://da.player.fm/legal.

Marketing is a key process regulated by data protection and marketers are one of the main users of personal data in any organisation. Direct marketing has been regulated in a number of guises for many years and the law and regulation has been subject to constant development and clarification. There are a range of penalties for non-compliance of marketing data protection breaches, and the potential for brand and reputational damage is significant. Kathy Jacobs, former Compliance Institute President, speaks to Steven Roberts, Head of Marketing in Griffith College, on marketing rules, challenges for marketers in the context of GDPR and regulation, and key data protection developments that compliance professionals/DPOs should look out for in 2022.

  continue reading

69 episoder

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