Unlocking Intelligent Digital Products: AI, ML, and Trust in Data - A Conversation with Joseph Reeve from Amplitude's AI R&D Team
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Joseph Reeve from Amplitude Analytics' AI R&D team explores the world of building intelligent digital products using AI and ML. In our conversation we cover:
- Data Governance: Discussion on the importance of data governance, including proactive and reactive strategies. Proactive governance involves planning data collection, while reactive governance focuses on fixing data issues after they occur.
- Interdisciplinary Collaboration: Highlighting the interdisciplinary nature of AI projects and the significance of collaboration among different roles to achieve success.
- AI in Digital Products: Delving into the role of AI in the future of digital products, emphasizing integration into every feature for personalized experiences.
- Key Takeaways: Exploring lessons learned from their journey, such as the importance of trust in data, robust data governance, and rapid iteration.
- Team Structure: Describing the team at Amplitude, consisting of product engineers and machine learning scientists, and their unconventional formation from a data governance sub-team.
- Collaboration: Emphasizing the importance of shorter feedback loops, tight collaboration, and a clear product roadmap in achieving success.
- Large Language Models: Discussing the introduction of Large Language Models (LLMs) internally, with a focus on smaller features that garnered more adoption.
- Stakeholder Management: Addressing the challenges of managing stakeholders and effectively communicating the scope and impact of AI projects within the organization.
Overall, the conversation provides insights into building intelligent digital products with a strong focus on data governance, collaboration, and the evolving role of AI in the digital product landscape.
Episode References:
- Iteratively on Product Hunt (Acquired by Amplitude Analytics)
- Sustaining vs Disruptive Innovation (HBR)
- Passive vs Active Data Governance
- Target Fixation Problem
- PageSpeed Insights
- What is Prompt Engineering?
- What is Prompt Architecture?
- Amplitude Analytics x Iteratively Acquisition
- More about Amplitude Analytics
Connect with Joe here:
- Joseph Reeve on Linkedin
- From RLHF to RLHB: The Case for Learning from Human Behavior - with Jeffrey Wang and Joe Reeve of Amplitude
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